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Robbie M.
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Robbie M.

AI-Native Go-to-Market Consultant | B2B SaaS Launch & Demand Gen

AI-native go-to-market consultant for B2B SaaS. A senior pair of hands inside your team for positioning, launches, demand generation and acquisition channels, with AI agents doing the legwork under my judgement. I work independently with B2B software companies on a remote, part-week basis, including an ongoing growth marketing engagement for an enterprise B2B SaaS client since 2024. How I work: agents take the research, drafting, analysis, campaign builds and reporting. I work as strategist, product marketer, copywriter and ops lead alongside your marketing, sales and product people, fill the gaps between them and leave systems they can keep running. My day-to-day sits at the discipline level: demand generation, lifecycle programmes across owned and paid channels (email, social, paid and messaging), landing page experiments, webinars and demos, and the martech that keeps those programmes shipping. I write and edit the copy myself when that is the bottleneck, and I build the systems that make testing repeatable. Selected writing samples are published on my personal site under Writing. On Project Catalog I offer three fixed-scope projects (part-week, your team implements): a SaaS GTM Kickstart for the next acquisition motion, a B2B Email Trust System Kit for Trust → Bridge → Revenue on a list you already have, and Agent-Ready GTM Start for the demand side of agent-led growth (ALG). If you are not sure which fits, or whether any does, there is a 60-minute Path Consultation. Longer in-seat demand or martech seats are separate fixed-price contracts after closeout, not Catalog listings. I also run Bitcoin Studios and mentor through MentorCruise. Across my career I have worked with teams whose products sit in the US$100M+ ARR band. Availability stays part-week so client work and any Catalog projects stay honest.

🇲🇪Tivat, Montenegro$150/hr100% JSS5.00 (10)Since Mar 2020

Earnings and projects

MRR
$9.5k

Last 6 months ÷ 6

World#1,461 / 412k
🇲🇪Country#5 / 393
Revenue, last 30 days
$0

Last 6 months: $57k

Total earnings
$325k

Billed in all: $376k

World#6,651 / 412k
🇲🇪Country#18 / 393
Per project
$30k

$57k in the last 6 months

World#2,957 / 412k
🇲🇪Country#12 / 393
Projects, last 6 months
1
0% fixed100% hourly
World#128,095 / 412k
🇲🇪Country#89 / 393
Projects in all
11

Across 13 contracts

54% fixed46% hourly
World#192,419 / 412k
🇲🇪Country#201 / 393

Earnings, last 30 days

$376kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$370k$375k$380k$385kOct 8Oct 23Nov 7

Dotted: longer than usual between two readings.

Skill rankings: Top 0.23% in Mailchimp

Top 1% in 14 of 18 skills, ranked by MRR among everyone on Upwork with the skill.

  1. 2Product Launch Plan110 freelancers · 🇲🇪 #1Top 2%
  2. #5Product Marketing661 freelancers · 🇲🇪 #1Top 0.76%
  3. #6Mailchimp2,594 freelancers · 🇲🇪 #1Top 0.23%
  4. #12Marketing Operations & Workflow1,406 freelancers · 🇲🇪 #1Top 0.85%
  5. #13Go-to-Market Strategy820 freelancers · 🇲🇪 #1Top 2%
  6. #14Email Automation4,268 freelancers · 🇲🇪 #1Top 0.33%
  7. #14Ad Copy1,861 freelancers · 🇲🇪 #1Top 0.75%
  8. #16Email Marketing Strategy2,223 freelancers · 🇲🇪 #1Top 0.72%