Odafe Justin O.

TOP RATED PLUS | 100% JOB SUCCESS SCORE | $30K+ EARNED ON UPWORK Top Rated Plus is Upwork's highest recognition for established, high-performing freelancers. I do two things for businesses: ① STRATEGIC SEO CONTENT WRITING: Drive targeted, organic traffic to your website to help you meet your business goals. ② DIGITAL PR: Secure high-authority media placements and brand mentions on established news sites to build industry trust and authority. 📈 SEO CONTENT WRITING SERVICES I lead with proof, and that has helped me work with top clients across industries. I've planned and structured a website, conducted extensive keyword research, written original, high-quality SEO content, and handled on-page SEO in WordPress. The result? Over 14,000 monthly targeted visitors within 12 months (See proof in my portfolio). With my Physics background and over 7 years of SEO content writing, I’ve come to understand that Google is not looking for another generic article with nothing new in it. Search engines and AI tools are now looking for new insights, authority, and structured content to connect with the right audience. My research skills, STEM background, and attention to factual accuracy have helped me prevail in this area. Some of the Specialized B2B and Regulated Niches I Have Worked in: • Health and Wellness / Botanicals: Alternative medicine, herbal therapeutics, and botanicals (including Mitragyna speciosa [Kratom], Akuamma, Khat, Moringa, Kava, etc.) • Biohacking & Advanced Wellness: Peptides, longevity, and human optimization • Tech and Infrastructure: Solar Energy, EdTech, Real Estate • Lifestyle & Consumer: Parenting, home improvement, student resources, instructional design and curriculum development, and travel guides Note: I specialize in highly regulated, sensitive niches. I understand how to create compliance-conscious, fact-checked content that aligns with strict search engine guidelines (YMYL/E-E-A-T). 📰 DIGITAL PR SERVICES I didn’t know how challenging and interesting Digital PR could be until I secured a project with Olymptrade, a global FinTech company. I wrote PR content from briefs, researched top media websites, coordinated negotiations, and published the articles on top media sites like Inquirer, Philstar, and BusinessWorld Online (proof in portfolio). While my experience so far has been in paid or advertorial placements, my “never give up” spirit means I'm open to the challenge of earned or editorial placements. I have completed a course on public relations to build my knowledge in this area, and I'm keen to put what I learn into practice to help brands secure editorial coverage. If you want to build stronger search authority for your brand and drive targeted organic traffic, send me an invite or a message and let's talk about your project goal. Regards, Odafe Justin Owena (Odafemedia)