Sivaranjani G.

Google Ads | SEO | Paid Social | Content Marketing | Social Media

𝐏𝐫𝐨𝐚𝐜𝐭𝐢𝐯𝐞 & 𝐃𝐞𝐭𝐚𝐢𝐥-𝐎𝐫𝐢𝐞𝐧𝐭𝐞𝐝 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭 | 6+ 𝐘𝐞𝐚𝐫𝐬 𝐨𝐟 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 I help businesses grow through strategic digital marketing with a focus on Google Ads, SEO, paid social media ads, content creation, and social media management—delivering measurable results across both B2B and B2C markets. 𝐖𝐡𝐲 𝐦𝐞? 𝐏𝐫𝐨𝐯𝐞𝐧 𝐫𝐞𝐬𝐮𝐥𝐭𝐬: Delivered a 4.5% CTR and 2K+ clicks in a highly targeted Google Search campaign, surpassing industry benchmarks within the first month. Managed a Meta Ads campaign generating 110K+ unique users and 164K+ impressions for brand awareness in just 10 days. Achieved 198K organic impressions for a client in 3 months using data-driven SEO. 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐚𝐝 𝐦𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Expert in audience segmentation, keyword research, budget allocation, and A/B testing to optimise performance. Improved conversions by 30% and reduced CPA by 20% for a B2B client through A/B testing on Facebook. 𝐅𝐮𝐥𝐥-𝐟𝐮𝐧𝐧𝐞𝐥 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠: Integrating ads with landing pages, SEO, email marketing, and conversion optimisation to drive engagement and sales. Maximised reach and conversions with a $500 budget on Meta Ads. 𝐃𝐚𝐭𝐚-𝐝𝐫𝐢𝐯𝐞𝐧 𝐚𝐩𝐩𝐫𝐨𝐚𝐜𝐡: Proficient in Google Analytics (GA4), Google Tag Manager, Meta Business Suite, and SEMrush ensuring insights-driven decisions. Increased website traffic by 43.5% in one month through targeted social media advertising. 𝐒𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚 & 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲 𝐠𝐫𝐨𝐰𝐭𝐡: Grew Instagram followers by 4,000 within two quarters for a not-for-profit. Drove a 39% revenue increase by improving CTR and CRO through email marketing and social media growth. I take a hands-on, data-driven approach to optimise trends, campaigns, and strategies to maximise ROI. Whether it's improving search rankings, boosting conversions, or increasing brand engagement, I’m committed to helping businesses achieve their goals. 𝐋𝐞𝐭’𝐬 𝐂𝐨𝐧𝐧𝐞𝐜𝐭: If you’re looking for a marketing expert to help optimise your digital presence and achieve your business goals, I’d love to chat and see how I can assist.