Anthony M.

I’m an HTML Email Developer and Lifecycle Marketing professional specializing in building and launching responsive, personalized campaigns across platforms including Braze and Salesforce Marketing Cloud. I can support the full campaign lifecycle — from translating Figma, Adobe XD, or Photoshop designs into pixel-perfect responsive emails to building dynamic content, audience segmentation, campaign logic, QA, and deployment. My hands-on experience includes: • Responsive HTML/CSS email development • End-to-end email campaign builds and launches • Braze Campaigns and Canvas • Salesforce Marketing Cloud Email Studio, Content Builder, and Journey Builder • Dynamic content and personalization using Liquid and AMPscript • Audience segmentation and customer data • Data Extensions and SQL-based segmentation • Triggered and lifecycle messaging • Email, SMS, push, and in-app campaign execution • Litmus testing and cross-client QA • Figma, Adobe XD, and Photoshop-to-email development • Troubleshooting and optimizing existing HTML email templates Most recently, I worked with The Walt Disney Company (Disney +), where I built and launched dynamic email campaigns using Liquid, customer attributes, audience segmentation, and personalized content. I’m a Braze Certified Practitioner and Marketer and a Salesforce Certified Marketing Cloud Engagement Specialist, with additional certifications in Braze AI Fundamentals and Liquid. Whether you need someone to code a responsive email from a design, troubleshoot an existing template, build personalized content, or execute an end-to-end lifecycle campaign, I can step in and handle the technical implementation from build through launch.