Maryna Z.Private profile: Upwork shows its earnings only to signed-in members, so we check it every few weeks, not daily. MRR here is a rough estimate (Upwork's six-month earnings ÷ months active). Last read Nov 5, 2026.

Hello, I’m a social media marketing expert and content creator with 9 years of experience working in the field. I’ve worked with small businesses, large brands, and everything in between, including private social media consultations for 60+ clients and bloggers. My main niche is fashion and beauty, but i have solid experience working in other areas too. My services includes: 1.Managing social media accounts ●Creating and posting engaging content for those accounts (including stories, Reels, blog posts and infographics) ●Researching and analyzing data to learn about your target audience ●Creating strategies for increasing engagement (including leveraging influencer marketing or partnerships with other companies) ●Influencer Marketing Management ●Managing all aspects of social media advertising campaigns for clients, including ad creation and management ●Visual identity and content creation ●Daily communication and engagement with followers 2.Content Creation ● Incorporating the brand voice and identity in digital content ●Creating and editing engaging Reels and photo content ●User Generated Content My work experience: @iammarina.zl │New York, NY Fashion Influencer/Social Media Consultant February 2022 – Present ●Developed and executed 50+social media campaigns and strategies ●Creating and editing engaging content in Instagram. ●Reaching desired target audience and community engagement. Grew Instagram account to 48k with minimal budget. ●Social Media consultancy (developing social media strategy for 80+clients in the fashion and beauty niche) Epica Beauty App │ New York, NY Social Media Strategist February 2025 – Present ● Social Media Strategy & Management (development and execution of full-scale social media strategy across Instagram, TikTok, YouTube, and Pinterest; content calendar planning, daily community engagement, and platform-specific optimization) ● Visual Brand Development (creation and maintenance of cohesive visual identity across all platforms, ensuring brand consistency in aesthetics, tone, and creative direction) ● Influencer & Ambassador Marketing (identification and development of influencer lists, outreach and relationship management, campaign auditing, and KPI measurement) ● Creative Content Production (development of content briefs and shooting scenarios for brand ambassadors, UGC direction, and end-to-end creative concept development) ● Analytics & Reporting (performance tracking across all platforms, data-driven strategy adjustments, and reporting on key growth and engagement metrics) M.Irfe│New York, NY and Paris, France Social Media Manager/ Influencer marketing December 2021 – March 2023 ● Social Media Management ( development of content calendar, daily community engagement, implementation of social media strategies,working with industry-specific platforms like CreatorlQ, HootSuite, Sprinkl etc.) Organically grew account to 70K. ●Influencer Marketing Management (Identification and development of influencer lists, influencer outreach and management, auditing,KPI measurement, executed 10 social media campaigns with 26K of revenue). ●Content Creation (developement of visual content strategy, shooting organisation for photo and video content,UGC content) SMM Business Group (Self employed)│Kyiv, Ukraine Social Media Manager/ Digital marketing November 2017 – February 2020 ●Social Media Strategist of 15+ fashion and beauty brands (@garni_ua, @mykaftan, @bahtina.cosmetics,@deep_decor.ua, @legnacosmetics, @wearefloriani_official etc) ●Influencer Marketing Management, executed 20+social media campaigns for Ukrainian fashion and beauty brands in Instagram and TikTok. ●Visual social media strategy consultations My rates are $50/hour for short term projects and $27/hour for long term projects. I’m available from 9 am – 6 pm EST Monday through Friday. If you’re interested in setting up a call or meeting, please let me know!