Mubashara A.
Social Media Manager | Influencer Research | Lead Generation | CRM
I help businesses grow on social media and turn that attention into real leads. I manage Instagram, TikTok and Facebook content and communities, find the right creators and influencers, and build accurate, verified prospect lists. Top Rated, 100% Job Success, 8,600+ hours and 170+ completed jobs on Upwork. 𝐒𝐎𝐂𝐈𝐀𝐋 𝐌𝐄𝐃𝐈𝐀 𝐌𝐀𝐍𝐀𝐆𝐄𝐌𝐄𝐍𝐓 For a US outdoor events brand, I managed Instagram, TikTok, the Facebook page and the Facebook group. I built a 66-post multi-platform content calendar, adapted captions for each platform, scheduled posts in Metricool, edited Reels in CapCut, and handled comments, DMs and community engagement. - Content calendars and scheduling (Metricool, Buffer, Meta Business Suite) - Captions adapted for each platform, plus hashtag research - Canva graphics and CapCut Reels/TikTok edits - Community management: comments, DMs and Facebook groups - Weekly performance reports 𝐈𝐍𝐅𝐋𝐔𝐄𝐍𝐂𝐄𝐑 𝐀𝐍𝐃 𝐂𝐑𝐄𝐀𝐓𝐎𝐑 𝐑𝐄𝐒𝐄𝐀𝐑𝐂𝐇 I find creators on Instagram, TikTok and YouTube by niche, location and engagement, then organize them in a clean outreach tracker. - Tools: Modash, HypeAuditor, SocialBlade, Upfluence - Personalized creator outreach, response tracking and follow-ups 𝐋𝐄𝐀𝐃 𝐆𝐄𝐍𝐄𝐑𝐀𝐓𝐈𝐎𝐍 I build custom, verified B2B lists for SaaS, e-commerce, real estate, fashion, events and agencies. - LinkedIn Sales Navigator, Apollo, ZoomInfo, Snovio and Hunter research - Verified emails and phone numbers for decision-makers (NeverBounce, Debounce) - Prospect lists and CRM data entry (HubSpot, MailerLite, Google Sheets) - Cold email outreach and follow-up tracking One client hired me every week for over two years, because I deliver accurately, on time and with clear communication. I follow instructions closely, track everything in spreadsheets, and flag problems early. Tell me what you need, whether it's growth, creators, leads or all three, and I'll send you a quick plan. Best Regards, Mubashara Arshad social media manager, social media management, social media marketing, instagram manager, instagram marketing, instagram reels, tiktok manager, tiktok marketing, facebook page management, facebook group management, community management, content calendar, social media scheduling, metricool, caption writing, canva design, capcut video editing, reels editing, influencer research, influencer outreach, creator outreach, tiktok creator research, lead generation, b2b lead generation, linkedin sales navigator, apollo, email list building, prospect list, verified emails, crm data entry, hubspot, virtual assistant, social media assistant
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $3k
Billed in all: $49,138$49k
$197 in the last 6 months
Across 19 contracts
Across 271 contracts
Earnings, last 30 days
Skill rankings: Top 17% in Video Editing
Ranked by MRR among everyone on Upwork with the skill.
- #201Content Calendar900 freelancers · 🇵🇰 #29Top 22%🇵🇰#29 of 85
- #228Influencer Research1,071 freelancers · 🇵🇰 #110Top 21%🇵🇰#110 of 589
- #495Influencer Marketing2,463 freelancers · 🇵🇰 #106Top 20%🇵🇰#106 of 578
- #541Prospect List2,954 freelancers · 🇵🇰 #207Top 18%🇵🇰#207 of 1,380
- #556LinkedIn Sales Navigator2,699 freelancers · 🇵🇰 #238Top 21%🇵🇰#238 of 1,343
- #718Community Management2,973 freelancers · 🇵🇰 #47Top 24%🇵🇰#47 of 162
- #779TikTok4,101 freelancers · 🇵🇰 #153Top 19%🇵🇰#153 of 743
- #803Instagram Marketing3,741 freelancers · 🇵🇰 #153Top 21%🇵🇰#153 of 707