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Yacco V.
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Yacco V.

Conversion Strategy | CRO | Positioning | Landing Pages

I help businesses turn more of their traffic into qualified leads and customers by sharpening their positioning and rebuilding the landing pages and funnels that are holding conversion back. Examples from my work: + LLTF: funnel rebuild, with offer-click rate increasing from 4.7% to 8.8%. + Luxxera: positioning and launch funnel, generating 50+ leads on the first day of paid traffic. “This was the single greatest use of 30 minutes I have had with anyone. The takeaways and next steps were clear, direct, and could have a significant positive impact on my company.” Marcus H. - E-commerce - Colorado Hire me to sharpen your positioning, improve an underperforming landing page or funnel, or lead ongoing conversion improvements. I develop the messaging, copy and page structure, then work with your team through implementation and launch QA. When investigation is needed, we start with a focused paid diagnostic. When the brief is clear, we move straight into scoped delivery. Expert-Vetted, with $900K+ earned across 550 Upwork engagements. My background includes senior creative leadership at TBWA, Doner and Kameleon, with work across brands including Coca-Cola, Adidas, Samsung, Meta and Adobe. Send me your website or landing page, what you need it to achieve and what is happening today. I’ll confirm the fit and scope the right paid starting point. Available for new projects and ongoing engagements.

🇺🇸New York City, United States$200/hr100% JSS4.76 (398)Since Apr 2020
GlobeUpwork

Earnings and projects

MRR
$16k

Last 6 months ÷ 6

World#390 / 412k
🇺🇸Country#198 / 62.1k
Revenue, last 30 days
$23k

Last 6 months: $96k

World#178 / 412k
🇺🇸Country#96 / 62.1k
Total earnings
$900k

Billed in all: $940k

World#755 / 412k
🇺🇸Country#322 / 62.1k
Per project
$1.6k

$940 in the last 6 months

World#90,494 / 412k
🇺🇸Country#15,281 / 62.1k
Projects, last 6 months
102

Across 107 contracts

58% fixed42% hourly
World#190 / 412k
🇺🇸Country#33 / 62.1k
Projects in all
559

Across 608 contracts

60% fixed40% hourly
World#1,385 / 412k
🇺🇸Country#270 / 62.1k

Earnings, last 30 days

$940k+$23.3k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$900k$920k$940k$960kOct 8Oct 23Nov 7

Skill rankings: #1 in 3 skills of 19

Rarest: top 0.07% in Ecommerce, of 8,441. Ranked by MRR among everyone on Upwork with the skill.

  1. 1Direct Response Copywriting741 freelancers · 🇺🇸 #1Top 0.13%
  2. 1Unbounce322 freelancers · 🇺🇸 #1Top 0.31%
  3. 1Conversion Report72 freelancers · 🇺🇸 #1Top 1%
  4. 2Landing Page Optimization1,118 freelancers · 🇺🇸 #1Top 0.18%
  5. 2Landing Page Audit246 freelancers · 🇺🇸 #1Top 0.81%
  6. 3ClickFunnels1,868 freelancers · 🇺🇸 #3Top 0.16%
  7. 3A/B Testing1,603 freelancers · 🇺🇸 #2Top 0.19%
  8. #4Sales Funnel2,700 freelancers · 🇺🇸 #3Top 0.15%