Fotimabonu K.

🚀 Great UX is NOT just about aesthetics, it’s about understanding what drives your users to act. Hey! I help SaaS, B2B, and AI-driven teams make confident product decisions through sharp, actionable UX research. Currently, I work as a UX researcher at TBC Bank, where I specialize in complex fintech flows, from credit onboarding to payment journeys, making them more intuitive, trustworthy, and conversion-friendly. With a background in Business Information Systems (WIUT), I bridge the gap between business goals and user needs, grounding decisions in evidence, not assumptions. 🔍 How I Work ⚙️ Use mixed-method research (interviews, usability tests, surveys) to surface what matters ⚙️ Collaborate closely with product teams to validate ideas early and reduce risk ⚙️ Turn raw data into clear, persuasive insights and research-backed UX recommendations ⚙️ Actively support discovery, sprint planning, and iteration, async-friendly & low-ego Why Teams Hire Me: ✅ Proven experience in both nimble startups and structured enterprise environments ✅ Strong facilitation and synthesis skills ✅ Can work independently or embed into product squads with minimal ramp-up ✅ Comfortable with messy problems, tight timelines, and rapid iteration Services I Offer: 💼 UX Research & Testing: • User interviews, contextual inquiries, and surveys • Remote & moderated usability tests • Heuristic evaluations and expert reviews • Research planning, scoping, and KPI setting • Persona creation and user segmentation • Journey mapping, behavior analysis, and opportunity mapping • Insight synthesis and actionable reporting for stakeholders 💼 Discovery & Validation: • Jobs-to-be-Done (JTBD) interviews & analysis • Concept validation and prototype feedback • Hypothesis generation and prioritization • Competitor benchmarking & SWOT analysis • Problem framing & need-finding workshops • Funnel/drop-off mapping and friction point discovery 💼 Design & Prototyping: • Wireframes and user flows (low to high fidelity) • Mobile-first layout planning and responsive UX • Pitch deck & presentation design (storytelling + clean visuals) • UI architecture: sitemaps, hierarchy, and navigation planning • Design system setup from scratch (tokens, variables, components) • Sketch-to-Figma migrations and system scalability audit Tools I Use: 🛠 Research & Design: Figma · Miro · Wynde (ex. Pathway) · Google Forms · Survey Monkey · Hotjar · Amplitude · Adobe CC 🛠 AI-Powered Tools: Notion AI · ChatGPT · Gemini · Uizard 🛠 Collaboration & Project Management: Jira · YouTrack · Slack · Zoom · Notion If you're looking for a research partner who can cut through noise, uncover what really matters to users, and help you build better products, then let’s connect. ✉️ Invite me to your job post or message me to talk through your challenge.