Skip to content
BackNov 8
Muhammad A.
Upwork badge

Muhammad A.

Senior Social Media Content Creator | Instagram, Facebook, Linkedin

In today's digital-first world, your social media presence can make or break how customers perceive your brand. With over 5 years of hands-on experience in social media management, I help businesses build a strong, consistent, and engaging online presence across the platforms that matter most to their audience. Every business is different, and I don't believe in cookie-cutter strategies. A bakery's Instagram needs a completely different approach than a B2B consultancy's LinkedIn presence, so before I touch a single post, I invest time in understanding your brand voice, your customers, and your business goals. Only then do I build a tailored social media strategy designed to grow your following, boost engagement, and turn followers into paying customers. From content planning and creation to community management, analytics, and platform-specific growth tactics, I handle the full social media workflow so you can focus on running your business while your online presence works for you. My work is creative-first, with growth and analytics used as support. I focus on making accounts look intentional, on-brand, and active, while steadily improving reach and engagement over time. What working with me usually looks like: • Full social media management • Content creation (graphics, carousels, short-form video) • Caption writing and post scheduling • Visual consistency and feed planning • Organic growth support and performance tracking • Basic community interaction (comments & messages) Let’s connect and explore how we can help bring your vision to life. Send us a message today! 💬 Mini Case Study #1 • Client type: Local small business • Goal: Improve engagement and consistency on Instagram & LinkdIn • What I did: Planned weekly content, improved captions and hashtags, maintained consistent posting • Result: Engagement increased by around 25–30% within 2 months Mini Case Study #2 • Client type: Online brand / page • Goal: Grow followers and post interaction • What I did: Organic growth strategy, content optimization, and regular audience engagement • Result: Steady follower growth and noticeable improvement in post reach and interaction

🇵🇰Bahawalpur, Pakistan$18/hr100% JSS3.99 (19)Since Jun 2020

Earnings and projects

MRR
$272

Last 6 months ÷ 6

World#101,903 / 412k
🇵🇰Country#13,463 / 52.9k
Revenue, last 30 days
$168

Last 6 months: $1.6k

World#84,777 / 412k
🇵🇰Country#11,504 / 52.9k
Total earnings
$11k
World#191,778 / 412k
🇵🇰Country#20,380 / 52.9k
Per project
$369

$815 in the last 6 months

World#215,378 / 412k
🇵🇰Country#24,474 / 52.9k
Projects, last 6 months
2
0% fixed100% hourly
World#88,917 / 412k
🇵🇰Country#17,052 / 52.9k
Projects in all
30

Across 34 contracts

38% fixed62% hourly
World#97,488 / 412k
🇵🇰Country#15,960 / 52.9k

Earnings, last 30 days

$11.1k+$168 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$10.9k$11.0k$11.1kOct 9Oct 24Nov 8

Skill rankings: 🇵🇰Top 18% in Social Media Advertising Analytics Report in Pakistan

Ranked by MRR among everyone in Pakistan with the skill.

  1. #4Social Media Advertising Analytics Report22 freelancersTop 18%
  2. #18Twitter/X61 freelancersTop 30%
  3. #18Social Media Audience Research50 freelancersTop 36%
  4. #34Social Media Audit66 freelancersTop 52%
  5. #46Digital Marketing Management171 freelancersTop 27%
  6. #55Social Media Carousel194 freelancersTop 28%
  7. #71Social Media Account Setup258 freelancersTop 28%
  8. #108Social Media Ad Campaign345 freelancersTop 31%