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Muzammil A.
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Muzammil A.

Social Media Manager | Content Creator | Canva Expert

You could hire 50 freelancers to make pretty graphics wasting time and money. Or you could hire one person who knows exactly why your last 30 posts were ignored and how to fix it permanently. ITS NOT ABOUT THE GRAPHICS ONLY, ITS ABOUT THE RIGHT STRATEGY. I am Muzammil Afzal, a Social Media Manager/Strategist and Content Creator with 5+ years of experience and 30+ global clients ranging from eCommerce brands, real estate companies, universities, influencers, wellness experts, and luxury lifestyle brands. I do not just manage social media. I engineer it. After producing 3000+ pieces of content, building 30+ brand identities from scratch, and running campaigns that grew engagement by 3x to 7x within the first 90 days, I developed a content system that does one thing exceptionally well, it turns scrollers into buyers and followers into loyal brand advocates. Here is what that looks like in practice. Before I create a single post, I audit your brand, study your competitors, and map trends before they peak. Then I build a content ecosystem tailored to your audience's psychology and each platform's algorithm. Every caption is written to hook within 2 seconds. Every visual is designed to stop the scroll. Every strategy is built to compound over time so your results in month three are dramatically better than month one. I CAN WRITE TEN THOUSAND WORDS ON MY CAREER BUT YOUR TIME IS PRECIOUS. LETS JUMP ON A QUICK CALL AND LET US BUILD SOMETHING YOUR COMPETITORS WILL WISH THEY HAD THOUGHT OF FIRST. -Muzammil Afzal FAQs Q1: I am already posting regularly. Why am I not growing? Consistency without strategy is just noise. Most accounts plateau not because they post too little but because they are posting the wrong content to the wrong audience with no hook, no funnel, and no system. That is the first thing I fix. Q2: Can you handle everything so I can focus on running my business? Yes, completely. I take care of content creation, scheduling, analytics, engagement monitoring, trend research, and strategy. Q3: What platforms do you work with? Instagram, Facebook, LinkedIn, TikTok, YouTube, Pinterest, and X. Each platform gets its own tailored content strategy because what works on LinkedIn will not work on TikTok, and I know the difference. Q4: Do you create video content and reels? Absolutely. I produce high-engagement Reels, TikToks, and YouTube Shorts using CapCut and Premiere Pro, alongside branded Canva graphics, carousels, story sequences, and promotional content. Q5: How soon can I expect to see results? Most clients see a noticeable improvement in reach and engagement within the first 30 days. Significant growth typically compounds between 60 and 90 days once the strategy and content system are fully in motion.

🇵🇰Lahore, Pakistan$33/hr100% JSS4.96 (16)Since Jun 2020
GlobeUpwork

Earnings and projects

MRR
$2.1k

Last 6 months ÷ 6

World#21,100 / 412k
🇵🇰Country#2,359 / 52.9k
Revenue, last 30 days
$1.8k

Last 6 months: $13k

World#23,639 / 412k
🇵🇰Country#2,700 / 52.9k
Total earnings
$18k

Billed in all: $19k

World#147,701 / 412k
🇵🇰Country#14,738 / 52.9k
Per project
$793

$1.4k in the last 6 months

World#142,301 / 412k
🇵🇰Country#13,563 / 52.9k
Projects, last 6 months
9
56% fixed44% hourly
World#21,105 / 412k
🇵🇰Country#4,824 / 52.9k
Projects in all
23
74% fixed26% hourly
World#120,400 / 412k
🇵🇰Country#19,894 / 52.9k

Earnings, last 30 days

$19.1k+$1.8k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$17k$18k$19k$20kOct 8Oct 23Nov 7

Skill rankings: Top 2% in Instagram Post

Ranked by MRR among everyone on Upwork with the skill.

  1. #11Instagram Post681 freelancers · 🇵🇰 #3Top 2%
  2. #47Social Media Graphic975 freelancers · 🇵🇰 #7Top 5%
  3. #114Facebook Marketing1,913 freelancers · 🇵🇰 #24Top 6%
  4. #138Social Media Lead Generation3,113 freelancers · 🇵🇰 #28Top 4%
  5. #179Instagram Reels4,911 freelancers · 🇵🇰 #43Top 4%
  6. #217Real Estate4,691 freelancers · 🇵🇰 #35Top 5%
  7. #264Instagram7,103 freelancers · 🇵🇰 #28Top 4%
  8. #264Facebook5,550 freelancers · 🇵🇰 #18Top 5%