Mallory D.

Hi! I’m a content creator, product strategist, and AI-driven builder helping brands create high-performing content and scalable systems that actually drive results. I specialize in UGC and short-form video for TikTok and Instagram Reels, with a focus on lifestyle, wellness, and consumer brands. My approach goes beyond content creation — I think about what will resonate, convert, and fit into your broader growth strategy. In addition to content, I bring a strong background in product management, where I’ve led the development of internal tools, customer experience systems, and automation workflows. I’m especially passionate about leveraging AI to streamline processes, improve efficiency, and unlock new opportunities for growth. Currently, I’m also building my own app, which has deepened my experience across product thinking, user experience, and rapid iteration (including “vibe coding” and AI-assisted development). I can support across: UGC & short-form video (TikTok, Reels) Content strategy + performance optimization Product thinking & user experience AI automation & workflow optimization System design for scaling operations I also have 3+ years of experience in food and recipe content creation, including developing health-focused recipes and managing content across Instagram, Pinterest, and blogging platforms. If you’re looking for someone who can think both creatively and strategically — and help you build, not just post — I’d love to partner.