Michelle A.

Research and insights leader with proven record of helping companies use data to be more profitable. Strategic, meticulous and out-of-the box researcher for over a decade, with many of those years spent at world-class global research firms engaged by corporate clients, while some time spent in the public sector and on the client side. Highly skilled at synthesizing big data sets and providing easy to understand, actionable insights to clients allowing them to save time and money through recommended marketing and communications strategies, product portfolio and innovation recommendations and customer-segment strategies. In addition, have experience in CPG, Retail, Banking, Public Sector Healthcare, and Cannabis.