Juan Miguel V.

Media Buyer | Digital Marketing

I'm Juan, a Paid Media Buyer with 5+ years of experience helping businesses and agencies grow through performance-driven advertising. I've managed 40+ ad accounts across a range of industries, with a primary focus on Meta Ads and lead generation. My experience covers the full campaign lifecycle, from strategy and setup to optimization, reporting, and scaling. I've managed campaigns across awareness, lead generation, and conversion objectives, always with a focus on improving performance metrics such as CPL, CAC, ROAS, and overall account efficiency. While Meta is my core specialty, I also have experience with Google Ads and exposure to platforms such as Taboola, Dianomi, and Verizon Media. I'm comfortable troubleshooting performance issues, testing creatives and audiences, managing budgets, and maintaining healthy account structures. Beyond media buying, I regularly support reporting, campaign analysis, and marketing operations. I'm proficient with tools including GHL / High Level, Zapier, ChatGPT, Slack, Asana, Trello, Jira, Confluence, Google Workspace, Microsoft Office, Canva, and Photoshop. Having freelanced for several years, I'm used to integrating into different teams, communicating clearly, taking ownership of my work, and delivering consistently without requiring heavy oversight. If you're looking for someone who can manage campaigns, stay on top of performance, and be a reliable extension of your team, I'd be happy to help.