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Alina L.
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Alina L.

Packaging & Brand Identity Designer | Food, Beauty FMCG Consumer Brand

Packaging Designer & Brand Identity Specialist for Food, Cosmetic, and FMCG Brands | 14+ Years of Experience helping consumer brands stand out on shelves and online. I create strategic brand identities, packaging systems, labels, and product lines that combine strong visual appeal with production-ready execution. My experience covers food, beauty, cosmetics, supplements, household products, children's goods, and other FMCG categories. Whether you're launching a new product, expanding a product line, or refreshing an existing brand, I can help you create packaging and branding that attracts attention, communicates value, and supports business growth. Services include: • Packaging Design • Product Label Design • Brand Identity Design • Food Packaging Design • Cosmetic & Beauty Packaging • FMCG Packaging Systems • Supplement Packaging • Packaging Dielines & Print Preparation • Brand Guidelines • Product Line Extensions Over the past 14+ years, I have worked with startups, growing brands, retail chains, and established businesses, developing everything from single-product packaging to complete product lines with multiple SKUs. Let's create packaging and branding that customers remember.

🇪🇸Barcelona, Spain$35/hr100% JSS4.97 (117)Since Aug 2020
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Earnings and projects

MRR
$334

Last 6 months ÷ 6

World#94,006 / 412k
🇪🇸Country#860 / 4,023
Revenue, last 30 days
$892

Last 6 months: $2k

World#46,340 / 412k
🇪🇸Country#389 / 4,023
Total earnings
$60k

Billed in all: $61k

World#65,502 / 412k
🇪🇸Country#696 / 4,023
Per project
$314

$154 in the last 6 months

World#226,945 / 412k
🇪🇸Country#2,319 / 4,023
Projects, last 6 months
13
54% fixed46% hourly
World#12,442 / 412k
🇪🇸Country#80 / 4,023
Projects in all
190

Across 205 contracts

78% fixed22% hourly
World#10,848 / 412k
🇪🇸Country#93 / 4,023

Earnings, last 30 days

$61k+$892 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$60.0k$60.5k$61.0k$61.5kOct 9Oct 24Nov 8

Skill rankings: Top 16% in Character Design

Ranked by MRR among everyone on Upwork with the skill.

  1. #10Shell Packaging26 freelancers · 🇪🇸 #1Top 38%
  2. #54Cosmetics230 freelancers · 🇪🇸 #3Top 23%
  3. #123Covers & Packaging616 freelancers · 🇪🇸 #1Top 20%
  4. #131Packaging Dieline394 freelancers · 🇪🇸 #3Top 33%
  5. #133Food Packaging411 freelancers · 🇪🇸 #4Top 32%
  6. #195Label Design618 freelancers · 🇪🇸 #4Top 32%
  7. #250Logo1,007 freelancers · 🇪🇸 #4Top 25%
  8. #468Poster Design2,824 freelancers · 🇪🇸 #9Top 17%