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Oscar R.
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Oscar R.

Expert-Vetted: Marketing and Sales Strategist

🚀 Expert Vetted Fractional CMO & Growth Consultant | Sales Systems, Marketing Strategy & Business Development I help startups, agencies, and professional service firms build scalable sales and marketing systems that drive consistent revenue and investor readiness. With 10+ years of experience in business development, marketing strategy, and consulting, I’ve supported companies across SaaS and Tech, professional services, and finance, delivering both strategy and execution to ensure growth isn’t just planned, it’s achieved. Here’s how I can help your business grow: ✅ Strategy & Market Research – Competitor analysis, go-to-market roadmaps, and investor-ready business planning. ✅ Sales & Marketing Systems – Creating multichannel customer acquisition, lead generation funnels, and revenue optimization, taking full ownership of the Sales and Marketing efforts of the business. ✅ Team & Process Leadership – Hiring, training, and managing cross-functional teams; SOPs and scalable workflows. ✅ Execution & Reporting – Hands-on management of campaigns (content, social, paid, email) with clear KPIs and ROI tracking. Results I’ve delivered: - Helped a SaaS firm launch into the U.S. market with new pricing tiers, boosting MRR by 25% in 90 days. - Designed lead generation systems that generated 300+ qualified leads/month for B2B companies. - Built investor pitch decks that supported multi-million-dollar fundraising rounds. Whether you need high-level strategy, hands-on execution, or both, I can help you scale effectively. Let’s discuss how we can grow your business! --------------------------------------------------------------------------------------------------------------------- What can I offer with my Agency?: COO & Co-Founder of Lil Horse. With extensive digital marketing experience, I lead a team of 40+ specialists focused on one goal: helping brands achieve sustainable, scalable growth. We bring a global perspective, a data-first approach, and a relentless commitment to client success. Our team is fluent in English and Spanish, allowing us to serve diverse markets seamlessly. Lil Horse is more than just an agency, we’re your growth partners, dedicated to creating impactful strategies and building relationships that last. We've proudly worked with renowned clients such as: • FIFA • Budweiser • HubSpot • Chegg • Modern Campus • Huggies Unlock Your Brand’s Potential with Our Expert Services: • Digital Marketing Strategy & Social Media Marketing: We’ve boosted audience engagement by up to 45% within six months through tailored social media strategies across platforms like Facebook, Instagram, LinkedIn, and Twitter. • Multi-Platform Advertising: Using advanced audience insights and strategic budgeting, we’ve achieved up to 3x ROI on campaigns launched across Facebook, TikTok, YouTube, and Google Ads. • SEO & Lead Generation: With our SEO efforts, clients have seen up to 30% increases in search rankings and 25% growth in organic traffic within three months. Our lead generation campaigns nurture and convert leads effectively. • Graphic Design & Branding: From logo creation to full brand identity, we ensure a consistent and memorable presence that drives brand recognition and builds trust. • Web Design & Development: Our responsive, SEO-optimized websites have resulted in up to 20% improvements in conversion rates for clients in various industries. • PPC Campaigns & Consulting: With our PPC expertise, we consistently drive up to 35% higher ROI on ad spend through effective targeting, A/B testing, and data-driven insights. • Content Creation & Copywriting: By aligning with brand voice and optimizing for SEO, our content has increased engagement by 30% on average. • Email Marketing: Our email campaigns see 20%+ open rates and conversion rates up to 5%, thanks to personalized design, segmentation, and robust automation. At Lil Horse, we don’t just provide services; we craft customized solutions designed to meet your unique challenges and aspirations. With a proven track record of success and a passionate team by your side, we’re committed to helping you thrive in today’s competitive landscape. Connect with me today, and let’s unlock your brand’s full potential together!

🇨🇦Mississauga, Canada$80/hr100% JSS4.96 (41)Since Sep 2020
GlobeUpwork
MRR
$4,883
🌍#5,706/363K
🇨🇦#174/6,209
Recent Earnings
$29,299
🌍#5,706/363K
🇨🇦#174/6,209
Total Earnings
$239K
🌍#10.7K/363K
🇨🇦#277/6,209
Avg. Per Project
$2,600
🌍#58.1K/363K
🇨🇦#1,008/6,209
Recent Projects
21
16f7h
🌍#29.0K/363K
🇨🇦#573/6,209
Total Projects
92
66f40h
🌍#29.0K/363K
🇨🇦#573/6,209
MRR Performance Over Time
$50k$25k$0
6 mo ago3 mo agoNow
Coming SoonGathering historical data
World Skill Rankings
of 1,592
#12
Social Media WebsiteTop 0.7%
#35Sales & Marketing
#46Content Marketing
#54Brand Consulting
#60Google Ad Manager
#65Startup Consulting
#82Content Creation
#122Facebook Ads Manager
#134Pay Per Click Advertising
#145SEO Keyword Research
#206Social Media Marketing
#246Lead Generation
#269Search Engine Optimization
#473Web Design
🇨🇦Canada Skill Rankings
of 36
#1
Sales & MarketingTop <0.01%
#1Google Ad Manager
#2Social Media Website
#3Content Marketing
#3Brand Consulting
#4Pay Per Click Advertising
#4Content Creation
#4Startup Consulting
#5Facebook Ads Manager
#5Search Engine Optimization
#6SEO Keyword Research
#6Lead Generation
#9Social Media Marketing
#15Web Design
Oscar R. — Top 3% in Canada | UpworkMRR