Dilara K.

Growth & Analytics | Server-Side GTM, Consent Mode v2, Looker Studio

I help businesses figure out which marketing data they can trust, what’s actually driving growth, and what’s quietly wasting budget before they spend more money based on bad signals. As a Growth Manager, I worked on audience segmentation and campaign performance, increasing Meta Ads CTR by 20% and conversion rate by 15% while simultaneously reducing cost per lead by 35%. I’ve worked with global brands and agencies including Hewlett-Packard Enterprise, BMW, Durex, Victoria’s Secret, Starbucks, Pegasus Airlines, LC Waikiki, and more. You can find their reviews & testimonials on my profile. ✂️ I'll tailor these solutions for your brand to ensure your success: ✓ Design proper event tracking to enable analyses on behavior and retargeting ✓ Integrate conversion tracking seamlessly for Google Ads, Meta CAPI, and more... ✓ Implement first-party, S2S tracking with Server-Side GTM ✓ Translate questions into user-friendly Looker Studio dashboards ✓ Ensure compliance with privacy regulations (GDPR and CCPA) by implementing Consent Mode v2 ✓ Craft audience targeting strategies to achieve your marketing goals ✓ Keep tabs on the competition and market trends by analyses & forecasting 🎯 Where clients usually bring me in: • Their funnel is bleeding conversions and they wanna know why • They need first-party tracking implemented through server-side GTM • Teams need an analytics partner for ongoing support and decision-making • Looker Studio dashboards don’t align with how their teams actually work • Consent Mode is required and needs to be set up properly from day one 🛠️ I'm experienced in: ⟢ Google Analytics (Certified Expert🏅) ⟢ Google Tag Manager (Client-Side & Server-Side) ⟢ Looker Studio ⟢ Cookiebot (Certified Partner) ⟢ Shopify (Customer Event Pixels & Analytics API) ⟢ SQL | JavaScript | Python ⟢ Stape | Adpage (Official Partner) When you sign with me, you're not just getting a Martech Expert; you're gaining an ally committed to elevating your business. Beyond KPIs & integrations, it will be an authentic partnership & our shared vision for success will define our journey forward. If you like what you've read so far, let's turn discussion to action.