Sarah C.

Regulated industries have room for creative marketing. Most brands just don't know how to walk that line. For over 6 years, I've specialized in content marketing strategy and execution within challenging and high-risk industries like healthcare, pharma, biotech, and related B2B SaaS. I know exactly how to make a brand pop while coloring within regulatory guidelines. DELIVERABLES Omni-channel copy including SEO/AIO website content, whitepapers, media kits, PR, social media, video scripts, email campaigns, books, and print ads. ➡️ If you have a maxed-out content calendar or too many ideas and not enough time, this is the route for you. STRATEGY Full content marketing lifecycle: customer research, SEO/AIO content audit, editorial calendar development, new content creation, distribution, content repurposing, and maintenance. ➡️ Clients who choose this route are looking for a partner who can fit seamlessly into their team AND create marketing assets. COMPLIANCE Unique, precise, on-brand, well-researched, and compliant copy, even against the most demanding editorial and industry standards. I learn specialist structure very quickly and I have in-house, contract, and agency experience. ➡️ Regulatory and brand compliance is not a separate service - it's part of everything I do. . WHERE HEALTHCARE/MEDTECH MARKETING DIFFERS In most industries, marketing takes creative liberties. The audience expects to be a marketing target, and catchiness is the goal. But in medtech, pharma, and other healthcare provider-facing industries, we must follow strict regulatory guidelines. Copy needs to build trust and break through medical complexity. The conversion funnel in this space is long, so marketing content needs to be consistent, correct, and on-target, every single time. That's what I do. . TRUSTED BY Amgen, AstraZeneca, Gilead, Baxter, Oakstone CME, Cisive/PreCheck, Sonic Healthcare USA, Aurora Research Institute, Vyaire Medical, ZOLL Medical, Healio, Fresenius Medical Care, and Veeva Ostro. . 🌟 "Sarah is an exceptional long form copywriter. She has impeccable technical skills, can adhere to any brand guidelines, and adopt any brand voice. She has an understanding of what drives human interest that professional storytellers need." 🌟 🌟 "Sarah is a quick study and has a great background in medical writing. You can definitely trust her for complex and fast turnaround projects." 🌟 . Available for project-based engagements and ongoing contracts. Open to fractional CMO conversations with the right organization. Currently available M/W/F, CST Let's talk about how you can market to HCPs more effectively!