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Awais A.
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Awais A.

Google Ads & Meta Ads Specialist | PPC & Lead Generation

𝐆𝐞𝐭𝐭𝐢𝐧𝐠 𝐜𝐥𝐢𝐜𝐤𝐬 𝐛𝐮𝐭 𝐧𝐨𝐭 𝐞𝐧𝐨𝐮𝐠𝐡 𝐬𝐚𝐥𝐞𝐬 𝐨𝐫 𝐪𝐮𝐚𝐥𝐢𝐟𝐢𝐞𝐝 𝐥𝐞𝐚𝐝𝐬? 𝐒𝐩𝐞𝐧𝐝𝐢𝐧𝐠 𝐦𝐨𝐫𝐞 𝐨𝐧 𝐚𝐝𝐬 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐬𝐞𝐞𝐢𝐧𝐠 𝐭𝐡𝐞 𝐑𝐎𝐀𝐒 𝐲𝐨𝐮 𝐞𝐱𝐩𝐞𝐜𝐭𝐞𝐝? I help eCommerce brands and service-based businesses turn paid advertising into measurable results through Google Ads and Meta Ads - with a focus on profitable growth, lead generation, and efficient ad spend. My work covers the full campaign process, from strategy and setup to optimization, retargeting, conversion improvement, and performance analysis. What I specialize in Google Ads / PPC Google Search Ads Performance Max campaigns Keyword research & search intent Campaign structure and targeting Bid and budget optimization Ad copy and asset optimization Conversion-focused campaign optimization Local and call-focused lead generation Meta Ads Facebook & Instagram Ads Campaign setup and management Audience research and targeting Prospecting & retargeting Lookalike audiences Purchase-focused campaigns Creative and performance testing ROAS and acquisition cost optimization eCommerce & Lead Generation eCommerce sales campaigns ROAS optimization Lead generation campaigns B2B lead generation Local business advertising Conversion rate optimization Customer acquisition Performance marketing 𝐑𝐞𝐬𝐮𝐥𝐭𝐬 𝐟𝐫𝐨𝐦 𝐦𝐲 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐰𝐨𝐫𝐤 𝟏𝟓.𝟕𝟐𝐱 𝐑𝐎𝐀𝐒 — 𝐌𝐞𝐭𝐚 𝐀𝐝𝐬 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐰𝐢𝐭𝐡 𝟗,𝟎𝟑𝟎 𝐩𝐮𝐫𝐜𝐡𝐚𝐬𝐞𝐬 𝐚𝐧𝐝 $𝟑.𝟑𝟑𝐌 𝐞𝐬𝐭𝐢𝐦𝐚𝐭𝐞𝐝 𝐫𝐞𝐯𝐞𝐧𝐮𝐞. 𝟖.𝟎𝟖𝐱 𝐑𝐎𝐀𝐒 — 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐟𝐨𝐫 𝐚 𝐦𝐨𝐛𝐢𝐥𝐞 𝐚𝐜𝐜𝐞𝐬𝐬𝐨𝐫𝐢𝐞𝐬 𝐞𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐛𝐫𝐚𝐧𝐝. 𝟑.𝟏𝟐𝐱 𝐑𝐎𝐀𝐒 — 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐥𝐞𝐚𝐝 𝐠𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐨𝐧 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐟𝐨𝐫 𝐚 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬. 𝟏𝟖𝟕 𝐢𝐧𝐛𝐨𝐮𝐧𝐝 𝐜𝐚𝐥𝐥 𝐜𝐥𝐢𝐜𝐤𝐬 — 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐟𝐨𝐫 𝐚 𝐥𝐨𝐜𝐚𝐥 𝐝𝐨𝐨𝐫𝐬 𝐚𝐧𝐝 𝐰𝐢𝐧𝐝𝐨𝐰𝐬 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬. I don't believe in simply increasing ad spend and hoping for better results. I look at campaign data, search intent, audience behavior, conversion performance, CPA, ROAS, and budget efficiency to identify where improvements can be made. Whether you need to launch a new Google Ads or Meta Ads campaign, fix an underperforming account, improve ROAS, generate better leads, or scale campaigns that are already working, I can help. If your advertising budget is already bringing traffic, the next question is whether that traffic is turning into profitable business. Let's work on that.

🇵🇰Lahore, Pakistan$18/hr100% JSS5.00 (16)Since Sep 2020

Earnings and projects

MRR
$1.1k

Last 6 months ÷ 6

World#44,618 / 412k
🇵🇰Country#5,234 / 52.9k
Revenue, last 30 days
$833

Last 6 months: $6.5k

World#48,627 / 412k
🇵🇰Country#5,839 / 52.9k
Total earnings
$12k

Billed in all: $12k

World#182,410 / 412k
🇵🇰Country#19,169 / 52.9k
Per project
$593

$1.3k in the last 6 months

World#167,181 / 412k
🇵🇰Country#16,991 / 52.9k
Projects, last 6 months
5
20% fixed80% hourly
World#41,746 / 412k
🇵🇰Country#8,942 / 52.9k
Projects in all
20

Across 21 contracts

71% fixed29% hourly
World#133,447 / 412k
🇵🇰Country#22,130 / 52.9k

Earnings, last 30 days

$12.4k+$833 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$11.5k$12.0k$12.5kOct 8Oct 23Nov 7

Skill rankings: Top 11% in Google Search

Ranked by MRR among everyone on Upwork with the skill.

  1. #8Remarketing List28 freelancers · 🇵🇰 #3Top 29%
  2. #63Local Search Ads309 freelancers · 🇵🇰 #5Top 20%
  3. #120Retargeting712 freelancers · 🇵🇰 #20Top 17%
  4. #155Google Search1,379 freelancers · 🇵🇰 #14Top 11%
  5. #177Performance Marketing1,000 freelancers · 🇵🇰 #23Top 18%
  6. #242Instagram Ad Campaign1,727 freelancers · 🇵🇰 #55Top 14%
  7. #280Google Ad Manager1,806 freelancers · 🇵🇰 #37Top 16%
  8. #280Google Shopping1,118 freelancers · 🇵🇰 #28Top 25%