Oluwaniyi R.

Good content should do more than rank on Google. It should attract the right audience, explain why your product matters, and give people a reason to become customers. That’s what I’ve spent the last 6+ years helping B2B SaaS companies, technology brands, and content agencies achieve. I’m an SEO content writer, editor, and strategist who enjoys turning complicated subjects into content people actually want to read. From cloud infrastructure and cybersecurity to HR tech and fintech, I’ve covered enough technical industries to know that almost anything can be explained clearly with the right research (and a reasonable amount of coffee). A few results from my work: * Vervoe: Helped turn a dormant blog into the company’s leading organic lead-generation channel, contributing to approximately 150% organic growth in a year. I also refreshed 50+ articles and eventually took ownership of content and SEO strategy. * TestGorilla: Contributed to a content program that achieved a 255% increase in demo signups over 12 months. * SEO & AEO: 8 of my 10 top-performing Vervoe pages have been cited in ChatGPT, Perplexity, and Google AI Overviews. * 400+ published articles across technology publications, SaaS companies, and content agencies, with experience spanning 20+ client accounts. Here’s what I can help you with: * SEO content writing: Blog articles, technical guides, keyword research, content briefs, and topic clusters. * B2B SaaS content: Product comparisons, alternatives, thought leadership, case studies, and product-led content. * Content strategy: SEO audits, content optimization, internal linking, and AI search visibility. * Conversion-focused copy: Landing pages, product pages, and BOFU content that connects search traffic with business opportunities. * Editing: Turning rough drafts (including AI-generated ones) into polished, accurate, human-sounding content. Why work with me? I genuinely enjoy the research rabbit holes that come with writing about complex products. Give me a technical subject, a confusing product description, or a brief that needs some serious thinking, and I’ll happily get to work. Beyond writing, I understand search intent, buyer journeys, and the difference between content that attracts traffic and content that contributes to business growth. I’m also comfortable working with subject matter experts, adapting to different brand voices, and managing content from research to publication. If you’re looking for someone who can write, think strategically, and make complicated products sound less complicated, let’s talk. I’d love to hear what you’re working on.