Sasha K.

Hi I'm an experienced CRO / SEO specialist with over 4 years of experience in eCommerce and SaaS. Skilled in Content Management Systems (Shopify, WordPress, Magento), HTML/CSS, and Analytical Tools Main CRO responsibilities: - CRO audits - A/B tests (Convert, VWO) - UX/UI improvements to bring best practices to your website - Email-marketing (Contlo, Klaviyo) - GA4, Tag Manager setting up and management - HotJar, Microsoft Clarity Main SEO responsibilities: - Briefing with client - Website Audit (Screaming Frog, Bertal, Ahrefs, Google) - Defining growth points for the project. (Month-by-month growth control) - Keyword research/clustering (Ahrefs, GSC, SEMRush) - Making changes/creation of metadata (title, description, h1-h6, images optimisation: alt/title) - Deep analysis of competitors (Ahrefs, SEMRush, Google) - Creation of SEO-optimised content (SurferSEO) - XML sitemap/robots.txt optimisation - Page speed optimisation - Commercial benchmarking - Setting Up Analytics tools (GA4, GTM, etc.) - Link building Main responsibilities for Layout (HTML/CSS): - Making changes to the site (improving the page structure, removing unnecessary code) - Editing of texts, articles, news Personal qualities: - Attentive to details - Hungry for learning - Punctual and responsive - Self-disciplined - Great communicative skills