Anshul D.

Greetings from Anshul. Hope you are having a wonderful day. I am a Top Rated Professional on Upwork with expertise of more than 12 years in improving the consumer experience of digital journey. Over the years, I have gained significant experience in the below fields to achieve great results: 📍Starting with accurate information gathering about consumers. What they are viewing, clicking, interacting with, to understand what works and where is the gap. Tools used: GTM, Shopify, custom web events tracking. 📶Time to map the data and make it readable. Tools used for App and Web analytics are GA4, Microsoft clarity, Hotjar, Ad Platforms for analytics and Looker studio, Tableau, Power BI for Visualization. 🔍→🧑Now that we understand and read the customer, we can find more like them with the right set of targeting and strategy, with personalization and AI filtering. Tools used for ads are Google ads, Meta Ads, Microsoft Ads, LinkedIn Ads and SEO / GEO /AEO. 🎯Convert as many users as you can win using personalized experiences in Ads and Landing pages, improving overall sales while spending same amount. Tools used can be VWO, Optimizely, CustomFit. 📢You got all the customers searching for you, now time to reach beyond the usual with programmatic advertising. Tools used are DV360, TTD and Amazon DSP. Proven Track Record: I have helped brands across diverse sectors—including AMUL, Scaler, William Penn, PetChef, Shoebacca, and Stoxkart—streamline their user experience, lower acquisition costs, and drive scalable sales. Looking forward to having a conversation and finding solutions for your business👍