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Hawa B.
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Hawa B.

Cold Email Outreach Specialist | Lead Generation Expert | Clay, Apollo

I help startups, agencies, and B2B companies book more calls and close more deals through data-driven cold email outreach and lead generation systems. From Clay and Apollo to Instantly and Smartlead, I build personalized outreach campaigns that deliver qualified leads and measurable ROI — fast. About / Description Are you tired of sending cold emails that never get replies? Let’s fix that. I’m a Cold Email Outreach & Lead Generation Expert who helps businesses create predictable outbound systems using data enrichment, personalization, and smart automation. Whether you need help building a verified lead list, setting up Clay workflows, or managing multi-step campaigns, I’ll turn your cold outreach into a revenue channel that actually converts. What I Do Cold Email Campaigns 1. Write and personalize multi-step email sequences that get replies 2. Set up and manage campaigns in Instantly, Smartlead, or Lemlist 3. Test subject lines, CTAs, and sending times to maximize response rates Lead Research & List Building 1. Use tools like Clay, Apollo, and Sales Navigator to find targeted leads 2. Enrich data with company insights, LinkedIn details, and decision-maker roles 3. Deliver verified, cleaned, and segmented lists ready for outreach Outbound System Setup 1. Automate your outreach flow (prospecting → personalization → sending → tracking) 2. Integrate with CRMs and automate replies and tagging Performance Tracking & Optimization 1. Monitor open, reply, and bounce rates 2. Clean and warm domains to improve deliverability 3. Continuously iterate on copy and targeting for better ROI Why Clients Work With Me ✔️ Expert in Clay, Apollo, Instantly, and Sales Navigator ✔️ 3+ years of experience running cold outreach for B2B and SaaS clients ✔️ Built systems sending 1,000+ personalized emails daily ✔️ Skilled in list segmentation, data hygiene, and A/B testing ✔️ Collaborative communicator who keeps campaigns transparent and measurable Tools I Work With Clay | Apollo | Instantly | Lemlist | Smartlead | HubSpot | Google Sheets | LinkedIn Sales Navigator | NeverBounce | Hunter.io (Add or remove depending on what you actually use.) ⭐ Client Results (Examples) “Delivered 500+ qualified leads for our SaaS campaign within 2 weeks, amazing precision!” — Ryan, B2B SaaS Founder “Adam helped us automate our outreach system using Clay and Instantly. Booked 12 demos in the first month.” — Sarah, Agency Owner Ready to Scale Your Outreach? Send me a quick message with your target audience, goals, and tools you’re using. I’ll reply with a short audit and 2–3 actionable steps to help you start booking more meetings right away.

🇬🇧Middlesbrough, United Kingdom$30/hr100% JSS3.88 (18)Since Nov 2020

Earnings and projects

MRR
$462

Last 6 months ÷ 6

World#81,202 / 412k
🇬🇧Country#1,547 / 10.7k
Revenue, last 30 days
$0

Last 6 months: $2.8k

Total earnings
$13k

Billed in all: $13k

World#177,173 / 412k
🇬🇧Country#4,244 / 10.7k
Per project
$436

$2.8k in the last 6 months

World#195,736 / 412k
🇬🇧Country#5,333 / 10.7k
Projects, last 6 months
1

Across 2 contracts

0% fixed100% hourly
World#128,092 / 412k
🇬🇧Country#2,874 / 10.7k
Projects in all
29

Across 38 contracts

58% fixed42% hourly
World#100,215 / 412k
🇬🇧Country#2,629 / 10.7k

Earnings, last 30 days

$13.1kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$12.8k$13.0k$13.2k$13.4kOct 8Oct 23Nov 7

Skill rankings: Top 17% in Email Copywriting

Ranked by MRR among everyone on Upwork with the skill.

  1. #31Lead-Nurturing Email119 freelancers · 🇬🇧 #2Top 26%
  2. #111Outreach Email Copywriting593 freelancers · 🇬🇧 #7Top 19%
  3. #118Partnership & Collaborations Outreach520 freelancers · 🇬🇧 #4Top 23%
  4. #221Email Campaign Optimization828 freelancers · 🇬🇧 #16Top 27%
  5. #432Outreach Strategy1,628 freelancers · 🇬🇧 #7Top 27%
  6. #488Email Marketing Strategy2,223 freelancers · 🇬🇧 #35Top 22%
  7. #492Email Campaign1,929 freelancers · 🇬🇧 #20Top 26%
  8. #508Email Outreach2,050 freelancers · 🇬🇧 #10Top 25%