Andre B.

Senior Graphic Designer | Art Director | Branding Specialist | Visual Storytelling Expert With over 25 years of professional experience, I help organizations communicate with clarity, beauty and purpose through powerful design. I’ve worked with global institutions such as the General Conference of Seventh-day Adventists, Hope Channel International, Adventist Health, Proasa Saúde, and Casa Publicadora Brasileira, delivering visual solutions that strengthen identity, elevate brand presence and engage audiences across digital and print environments. My work is guided by three pillars: Clarity, so every message is understood. Excellence, so every project stands out. Purpose, so design becomes a tool for meaning, not decoration. I specialize in turning complex ideas into clear, compelling visuals — whether for a hospital network, a publishing house, an educational platform, a media organization or a growing business that needs a strong and memorable identity. What I Do Best Branding & Visual Identity I design visual systems that communicate personality, values and long-term vision. Logos, color systems, typography, brand guidelines and complete visual languages that give credibility to any organization. Editorial & Print Design Books, magazines, catalogs, manuals and institutional materials crafted with precision, readability and strong aesthetic sense. Digital & Social Media Design Website graphics, landing pages, social banners, thumbnails, visual ads and complete digital campaigns. Environmental Graphics & Signage Environmental graphics including wayfinding systems, wall art, identification signage, and spiritually inspired visual elements for hospitals and clinics. AI-Enhanced Creative Production Image creation, enhancement and art direction powered by AI tools like Midjourney, ChatGPT, Runway and hybrid workflows combining 3D and traditional design. Institutional Communication Presentations, newsletters, reports, informational pieces, internal communication materials and videos that reinforce professional identity and trust. Experience Highlights Adventist Health & Proasa Saúde — Contract Graphic Designer • Designed hospital signage, wall graphics, identification plates and spiritually themed environmental décor. • Created presentations, videos, banners, newsletters and digital communication for the health insurance division. Hope Channel International — Contract Graphic Designer • Produced visual content for global Bible study programs and media campaigns. General Conference of Seventh-day Adventists — Contract Graphic Designer • Developed digital assets, curated images and created communication materials for worldwide distribution. Casa Publicadora Brasileira — Head Graphic Designer • Led editorial projects, magazines, books, event branding and large design campaigns. Why Clients Hire Me Because I deliver design that is: Accurate. Fast. Beautiful. Thoughtful. I combine technical mastery, strong visual judgment and deep understanding of message and audience. Whether the need is branding, editorial, digital content, signage or AI-enhanced visuals, I deliver high-quality work consistently and reliably. I’m comfortable working independently, collaborating with teams across different time zones, or leading visual direction for full projects. Tools I Master Photoshop • Illustrator • InDesign • After Effects • Canva MidJourney • ChatGPT • Runway • 3D workflows WordPress • Figma • PowerPoint • Print production Education Bachelor’s in Social Communication — Hoyler College UX Design Certificate — Google Career Certificates Digital Games Technology (in progress) — UNASP Adventist Identity Course — FAP A Little About Me I’m Brazilian, married, father of two, and an active member of the Seventh-day Adventist Church for more than 18 years. Design for me is not just a profession — it’s a calling. I use my creative ability to communicate values, hope and transformation. If your project needs design with purpose, clarity and impact, I’m ready to help.