Alex W.
Brand Identity Designer and Brand Strategist
🥈22nd Annual Davey Award-winning designer. I build bold, strategic brand identities that don’t just look good; they perform. Whether it’s a logo that scales, a visual system that adapts, or brand assets that resonate, my designs are built for real-world impact. 🔹 Identity & Logo Systems – Cohesive, adaptable, and built to scale 🔹 Brand Assets & Collateral – Icons, patterns, custom typography, and more 🔹 Strategic Design Thinking – More than aesthetics. Design that serves a purpose From clothing lines to pitch decks, murals to digital platforms, I craft brands that are clear, confident, and built to last. Let’s create something that tells your story, makes an impression, and stands the test of time.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2.6k
Billed in all: $28,694$29k
$522 in the last 6 months
Across 28 contracts
Earnings, last 30 days
Skill rankings: Top 9% in Business Card
Ranked by MRR among everyone on Upwork with the skill.
- #79Stationery Design746 freelancers · 🇺🇸 #19Top 11%🇺🇸#19 of 82
- #82Logomark403 freelancers · 🇺🇸 #11Top 20%🇺🇸#11 of 28
- #143Business Card1,578 freelancers · 🇺🇸 #23Top 9%🇺🇸#23 of 193
- #211Brand Positioning909 freelancers · 🇺🇸 #77Top 23%🇺🇸#77 of 300
- #443Digital Marketing Materials1,754 freelancers · 🇺🇸 #118Top 25%🇺🇸#118 of 449
- #448Brand Guidelines2,070 freelancers · 🇺🇸 #98Top 22%🇺🇸#98 of 318
- #812Branding & Marketing3,758 freelancers · 🇺🇸 #267Top 22%🇺🇸#267 of 1,207
- #841Brand Strategy3,282 freelancers · 🇺🇸 #292Top 26%🇺🇸#292 of 1,086