Sheikh R.

Email Marketing & Automation | Klaviyo, Cold Email & Deliverability

EMAIL MARKETING IS DEAD. At least, that is what people say when their campaigns land in spam, get ignored, or fail to generate sales. But email is not dead. Bad targeting is. Weak messaging is. Poor timing is. Broken deliverability is. The right email, sent to the right person at the right time, still does two things extremely well: • It brings existing customers back to buy again • It starts conversations with new potential buyers Across B2B and B2C projects, the email systems I have supported have contributed to more than $6.3 million in reported client revenue. I focus on two types of email marketing systems. 1. KLAVIYO EMAIL MARKETING & AUTOMATION For e-commerce brands, I build Klaviyo systems that turn subscribers and customers into repeat buyers. I can help with: • Klaviyo account audits and strategy • Welcome flows • Browse abandonment flows • Abandoned cart and checkout flows • Post-purchase and cross-sell flows • Win-back and sunset flows • Email campaign planning • Email copywriting and design • Customer segmentation • Signup forms and pop-ups • Shopify and Klaviyo integration • List cleaning and suppression • A/B testing and optimization • Reporting and ongoing management Klaviyo is my main e-commerce platform, but I can also support selected projects using Omnisend, Mailchimp, ActiveCampaign, HubSpot, and GoHighLevel. 2. COLD EMAIL & B2B OUTBOUND For B2B companies, I build the system behind cold email campaigns. That can include: • ICP and target-market research • Offer and messaging direction • Cold email copy and sequences • Lead list and campaign planning • Instantly and Smartlead setup • Clay enrichment and personalization • Domains, mailboxes, and sending structure • Campaign testing and optimization • Reporting and performance reviews • Outbound audits and action plans • Ongoing campaign management DELIVERABILITY CONNECTS BOTH SIDES A great email means nothing if it never reaches the inbox. I can help review and improve: • SPF, DKIM, DMARC, and MX records • Domain and mailbox setup • Google Workspace and Microsoft 365 • Sender reputation • List quality and bounce rates • Warmup and sending limits • Spam and inbox-placement issues • Campaign settings and sending practices MY APPROACH I do not want to build a system that only I can operate. I organize the account, document the process, and create a system that your team can understand and continue using. The goal is not to make you dependent on me forever. Build it correctly, improve it carefully, and the system should continue working even after I step away. You could say: FIRE ME AFTER 90 DAYS — THE SYSTEM SHOULD KEEP WORKING. WHY CLIENTS WORK WITH ME • 100% Upwork Job Success • More than 50 completed Upwork jobs • More than 1,200 hours worked • Experience across B2B and B2C email marketing • Strategy combined with practical execution • Clear communication and direct involvement • Strong attention to deliverability and technical details Whether you need a Klaviyo lifecycle system for your online store or a cold email engine for your B2B company, send me your current setup and goal. I will review it and tell you what should be fixed, built, or improved first.