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Zareen Binta Z.
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Zareen Binta Z.

ROI-Driven PPC | Google & Meta Ads | GA4, GTM & Conversion Tracking

⭐ 𝗧𝗢𝗣 𝗥𝗔𝗧𝗘𝗗 | 𝗚𝗢𝗢𝗚𝗟𝗘 𝗔𝗗𝗦 & 𝗠𝗘𝗧𝗔 𝗔𝗗𝗦 𝗦𝗣𝗘𝗖𝗜𝗔𝗟𝗜𝗦𝗧 | PPC, GTM, GA4, SERVER-SIDE, CRO, AUTOMATION ⭐ Behind every profitable ad campaign, there’s a solid technical foundation. That means: PPC management, Facebook Ads Manager, media buying, pixel setup, server-side tracking, CRO, and lead generation systems that actually work together. No guesswork. Ad spend treated like code—precise, tested, and built for ROI. 💻 Automation since 2019 | Top Rated Plus on Upwork Focus: Bridging paid media and systems engineering. Not just running ads, but making sure the whole pipeline from click → conversion is clean, accurate, and scalable. ───────────── 🚀 WHAT I COVER 🎯 Paid Media ▪ Google Ads: Search, PMax, Shopping, YouTube ▪ Meta Ads / Facebook Ads Manager: Prospecting, Retargeting, Lead Forms ▪ TikTok Ads: Pixel, Conversion API, Campaign Management ▪ Media buying with ROAS & CAC in focus 📊 Tracking & Analytics ▪ Google Tag Manager (Web + Server) ▪ GA4 setups, events & enhanced eCommerce ▪ Meta Pixel + Conversion API, TikTok Pixel ▪ Server-side tracking (Stape, GCP), deduplication ▪ Consent Mode v2 ⚡ CRO & Lead Generation ▪ Landing page audits, funnel drop-off analysis ▪ Lead generation with follow-up automation ▪ Form tracking: Elementor, CF7, Gravity Forms, HubSpot, Calendly ⚙️ CRM & Automation ▪ GoHighLevel workflows, pipelines, SMS/email sequences ▪ API connections & webhooks for real-time lead routing 🛠 Platforms Shopify | WordPress | WooCommerce | Webflow | Wix | ClickFunnels | Custom-built ───────────── 💡 WHAT THAT LOOKS LIKE FOR YOU • E-commerce: Clean eCommerce tracking, dynamic retargeting, campaigns built around ROAS • Lead Generation: Full funnel visibility, automated follow-ups, CRM that actually knows what converted • Agencies & Scaling Brands: Audit-ready setups, documented, and built to scale without breaking ───────────── ✨ HOW IT’S DIFFERENT Most advertisers optimize campaigns. I optimize the data behind them. No duplication, no data loss, no blind spots—just clear answers on what’s working & how to scale. 📩 Send your niche, platform stack, and current tracking setup. I’ll tell you what’s broken and how to fix it—before touching a single campaign. ❗ Note: I do not work with adult or explicit content.

🇧🇩Dhaka North City Corporation, Bangladesh$14/hr100% JSS4.99 (23)Since Jan 2021

Earnings and projects

MRR
$132

Last 6 months ÷ 6

World#127,034 / 412k
🇧🇩Country#4,076 / 15.0k
Revenue, last 30 days
$119

Last 6 months: $794

World#89,909 / 412k
🇧🇩Country#3,028 / 15.0k
Total earnings
$45k

Billed in all: $47k

World#82,638 / 412k
🇧🇩Country#2,308 / 15.0k
Per project
$940

$198 in the last 6 months

World#128,658 / 412k
🇧🇩Country#2,302 / 15.0k
Projects, last 6 months
4

Across 6 contracts

0% fixed100% hourly
World#51,815 / 412k
🇧🇩Country#2,837 / 15.0k
Projects in all
48

Across 62 contracts

32% fixed68% hourly
World#63,652 / 412k
🇧🇩Country#4,829 / 15.0k

Earnings, last 30 days

$46.8k+$119 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$46.7k$46.8k$46.9kOct 8Oct 23Nov 7

Skill rankings: Top 25% in Dynamic Ad Setup

Ranked by MRR among everyone on Upwork with the skill.

  1. #22Dynamic Ad Setup88 freelancers · 🇧🇩 #3Top 25%
  2. #33Web Analytics Bug Fix99 freelancers · 🇧🇩 #14Top 33%
  3. #124Google Analytics Report304 freelancers · 🇧🇩 #31Top 41%
  4. #291Retargeting712 freelancers · 🇧🇩 #20Top 41%
  5. #301Web Analytics1,002 freelancers · 🇧🇩 #63Top 30%
  6. #492Meta Pixel1,020 freelancers · 🇧🇩 #84Top 48%
  7. #570Paid Media1,517 freelancers · 🇧🇩 #14Top 38%
  8. #574Media Buying1,414 freelancers · 🇧🇩 #34Top 41%