Zareen Binta Z.

ROI-Driven PPC | Google & Meta Ads | GA4, GTM & Conversion Tracking

⭐ 𝗧𝗢𝗣 𝗥𝗔𝗧𝗘𝗗 | 𝗚𝗢𝗢𝗚𝗟𝗘 𝗔𝗗𝗦 & 𝗠𝗘𝗧𝗔 𝗔𝗗𝗦 𝗦𝗣𝗘𝗖𝗜𝗔𝗟𝗜𝗦𝗧 | PPC, GTM, GA4, SERVER-SIDE, CRO, AUTOMATION ⭐ Behind every profitable ad campaign, there’s a solid technical foundation. That means: PPC management, Facebook Ads Manager, media buying, pixel setup, server-side tracking, CRO, and lead generation systems that actually work together. No guesswork. Ad spend treated like code—precise, tested, and built for ROI. 💻 Automation since 2019 | Top Rated Plus on Upwork Focus: Bridging paid media and systems engineering. Not just running ads, but making sure the whole pipeline from click → conversion is clean, accurate, and scalable. ───────────── 🚀 WHAT I COVER 🎯 Paid Media ▪ Google Ads: Search, PMax, Shopping, YouTube ▪ Meta Ads / Facebook Ads Manager: Prospecting, Retargeting, Lead Forms ▪ TikTok Ads: Pixel, Conversion API, Campaign Management ▪ Media buying with ROAS & CAC in focus 📊 Tracking & Analytics ▪ Google Tag Manager (Web + Server) ▪ GA4 setups, events & enhanced eCommerce ▪ Meta Pixel + Conversion API, TikTok Pixel ▪ Server-side tracking (Stape, GCP), deduplication ▪ Consent Mode v2 ⚡ CRO & Lead Generation ▪ Landing page audits, funnel drop-off analysis ▪ Lead generation with follow-up automation ▪ Form tracking: Elementor, CF7, Gravity Forms, HubSpot, Calendly ⚙️ CRM & Automation ▪ GoHighLevel workflows, pipelines, SMS/email sequences ▪ API connections & webhooks for real-time lead routing 🛠 Platforms Shopify | WordPress | WooCommerce | Webflow | Wix | ClickFunnels | Custom-built ───────────── 💡 WHAT THAT LOOKS LIKE FOR YOU • E-commerce: Clean eCommerce tracking, dynamic retargeting, campaigns built around ROAS • Lead Generation: Full funnel visibility, automated follow-ups, CRM that actually knows what converted • Agencies & Scaling Brands: Audit-ready setups, documented, and built to scale without breaking ───────────── ✨ HOW IT’S DIFFERENT Most advertisers optimize campaigns. I optimize the data behind them. No duplication, no data loss, no blind spots—just clear answers on what’s working & how to scale. 📩 Send your niche, platform stack, and current tracking setup. I’ll tell you what’s broken and how to fix it—before touching a single campaign. ❗ Note: I do not work with adult or explicit content.