Sayan S.

Shopify Expert | Premium DTC Stores | CRO, Design & Development

I build premium Shopify stores for DTC brands that have real traffic but a store that isn't converting at the level the brand deserves - full design, development, and conversion strategy built around how your customers actually buy. 7+ years of Shopify development. 100+ Shopify stores launched for premium DTC brands. Top Rated on Upwork with a 100% Job Success Score. I've worked with brands across fashion, beauty, wellness, lifestyle, food and beverage, and home goods - from early-stage founder launches to scaling brands doing millions in annual revenue. Every project starts with understanding where your store is losing customers, then building or rebuilding around that specific problem. That's the difference between a Shopify developer and a Shopify growth partner. Results clients typically see after working with me: - Conversion rate: ~1-2% to 4-7% post-launch - Average order value: roughly 2x within the first quarter - Page load time: under 1.5 seconds across mobile and desktop - Revenue: up to 2x post-launch, including one client generating $1M+ in their first year WHAT I DO Shopify & Shopify Plus Development - complete Shopify store setup, custom theme development, Shopify 2.0 architecture, Liquid coding, metafields, custom sections, filters, and product page structures built for conversion, not just presentation. Fast, scalable, and easy for your team to manage after handoff. Shopify Store Design & UI/UX - mobile-first Shopify design, editorial layouts for premium brands, storytelling sections, A+ content blocks, Figma to Shopify builds, and UGC integration. I design and develop together - no handoff between a designer and a separate developer, which means the final build matches the vision without losing anything in translation. Shopify CRO & Conversion Optimization - PDP restructuring, homepage hierarchy fixes, cart and checkout optimization, A/B testing using Intelligems, Shoplift, and Elevate, Klaviyo email flow setup, and upsell and cross-sell strategy. I focus on the specific point in your funnel where customers are dropping off, not generic best practices applied blindly. Shopify Speed & Performance Optimization - Core Web Vitals improvement, page speed optimization, image compression to WebP, CSS and JS minification, lazy loading, and app stack cleanup. Speed is a conversion lever - a one-second delay in load time costs up to 7% in conversions. Shopify Store Migrations - WooCommerce to Shopify, BigCommerce to Shopify, Magento to Shopify, Squarespace to Shopify, and Wix to Shopify migrations handled with full SEO preservation, 301 redirect mapping, metadata migration, and zero downtime cutover. Search rankings stay intact after launch, not rebuilt from scratch. Shopify Theme Customization - Impulse, Prestige, Dawn, Eurus, Local, Palo Alto, Refresh, and custom Liquid development for brands that need more than an out-of-the-box theme can deliver. No page builders, no shortcut apps that slow the store down. Shopify App Integration & Setup - Klaviyo, Recharge, Seal Subscriptions, Skio, Appstle, Judge.me, Yotpo, Intelligems, Shoplift, GA4, Meta Pixel, TikTok Pixel, Google Tag Manager, Weglot, ShipStation, and 3PL integrations. The right app stack for your specific needs, not every app installed by default. Shopify SEO - URL structure, metadata migration, redirect mapping, sitemap setup, image alt text, structured data, and on-page SEO baked into every build from day one, not added as an afterthought. Shopify Redesign & Store Rebuild - full redesigns for brands that have outgrown their current store, inherited a poorly built setup, or want a conversion-focused rebuild rather than a cosmetic refresh. Shopify Subscription Setup - recurring subscription models, subscribe-and-save pricing, and customer subscription portals with pause, skip, and cancel functionality using Recharge, Seal Subscriptions, Skio, and Appstle. Shopify Landing Page Development - high-converting landing pages for paid traffic, product launches, and seasonal campaigns, built to load fast and convert without the bloat of a page builder. WHO I WORK BEST WITH Premium DTC brands with real traffic but a store that isn't converting at the level the brand deserves. Founders who want a strategic partner on the build, not just someone executing a ticket list. Brands rebuilding or scaling an existing Shopify store rather than starting from zero. Agencies needing a reliable white-label Shopify development and design partner. New brand launches that need a premium Shopify experience built right the first time, not rebuilt six months later. If any of that sounds like you - message me and let's look at what your store is actually costing you.