Syed T.

I’m a certified Meta Ads specialist with 4 years of hands-on experience in paid advertising, backed by a Bachelor of Business Administration (BBA) specializing in Marketing. I hold 4 Meta Blueprint certifications covering Media Buying, Creative Strategy, Planning, and Analytics, plus Google certifications in Search Ads and Display Ads. My core specialty is Meta Ads research & Planning, creative strategy and briefing, campaign testing, optimization, analytics, and scaling — with a focus on achieving business KPIs through efficient ad spend and measurable results. Experience & Expertise: I’ve worked on paid acquisition for DTC, AI apps, healthcare, supplements/fashion ecommerce, SaaS, digital products, online courses, and lead-generation businesses. One of my notable projects involved Dr. Rena Malik, a physician and health educator with 3M+ followers across social platforms, where I worked on paid acquisition for a health/AI app. I specialize in: * Meta Ads: Research, Media Buying, Campaign Strategy, Creative Testing, Audience Research, Optimization & Scaling * Creative Strategy: Ad concept research, hooks, creative briefing, testing frameworks & performance analysis * Analytics & Tracking: Meta Pixel, CAPI, GTM, GA4, event tracking & conversion measurement * Funnel Analytics: CTR, CPC, CPM, CVR, CPA, ROAS, AOV & funnel-stage analysis * Landing Pages & CRO: GoHighLevel, WordPress/Elementor & custom-coded landing pages * Google Ads: Search & Display * TikTok Ads: Campaign setup, testing & optimization I can also support the creative production side when needed — using AI and Canva for graphics, and tools such as Runway, Google Flow and CapCut for video concepts and production. For clients using GoHighLevel, I can also work with landing pages, CRM workflows and automated follow-ups, helping connect the advertising campaign with what happens after the click. Full-Funnel Approach: I look at the complete acquisition system: Creative → Ad → Audience → Offer → Landing Page → Funnel → Tracking → Conversion This helps identify where performance is being lost and what should be tested next, rather than treating advertising, creative, tracking, and funnel performance as completely separate pieces. My primary focus remains Meta Ads and paid acquisition. My supporting skills allow me to move faster when a campaign problem requires work beyond Ads Manager. If you're looking for a individual certified Meta Ads specialist with 4 years of practical experience, formal marketing education, and the ability to understand and optimize the wider acquisition funnel available for 10 hours to 45 hours per week, I’d be happy to discuss your project. Markets: US, UK, Canada, Australia, English Countries, Urdu and Hindi countries. Syed Tahseen