Cindy B.
Digital Marketing Strategist | Multi-Channel Marketing | PPC
I help brands turn ad spend into measurable growth through strategic, data-driven marketing. With hands-on experience across Google, Meta, X, Reddit, LinkedIn, Taboola, and Microsoft Ads, I build and optimize full-funnel systems that attract, convert, and retain customers. Beyond campaign management, I design the infrastructure that powers performance — from custom tracking setups (GA4, GTM, Clarity, HubSpot) to automated lead workflows, CRMs, and email sequences that keep your pipeline running smoothly. What I bring: 📊 Cross-platform paid media strategy & optimization 🧠 Data-led decision-making & conversion-focused campaign structures ⚙️ CRM setup, automation, and lead-nurturing workflows ✉️ Email marketing & drip sequences 🎯 Advanced tracking, analytics & performance reporting I don’t guess — I plan, test, and scale based on data. Whether you’re aiming to improve ROAS, fix tracking issues, or build a marketing system that runs itself, I’ll create a strategy that delivers sustainable growth. Let’s build a marketing engine that works for you — not the other way around. 🚀
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $28k
Billed in all: $68,881$69k
$7k in the last 6 months
Across 13 contracts
Earnings, last 30 days
Skill rankings: #1 in 1 skill of 15
Rarest: top 0.31% in English, of 17,148. Ranked by MRR among everyone on Upwork with the skill.
- Taboola42 freelancers · 🇪🇸 #1Top 2%🇪🇸#1 of 1
- #4SEM Account Setup78 freelancers · 🇪🇸 #2Top 5%🇪🇸#2 of 4
- #5Social Media Advertising Tracking157 freelancers · 🇪🇸 #1Top 3%🇪🇸#1 of 3
- #13SEM Optimization264 freelancers · 🇪🇸 #1Top 5%🇪🇸#1 of 6
- #14German1,804 freelancers · 🇪🇸 #3Top 0.78%🇪🇸#3 of 55
- #37Meta Pixel1,020 freelancers · 🇪🇸 #2Top 4%🇪🇸#2 of 12
- #53English17,148 freelancers · 🇪🇸 #3Top 0.31%🇪🇸#3 of 355
- #123Google Tag Manager3,074 freelancers · 🇪🇸 #4Top 4%🇪🇸#4 of 43