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Cindy B.
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Cindy B.

Digital Marketing Strategist | Multi-Channel Marketing | PPC

I help brands turn ad spend into measurable growth through strategic, data-driven marketing. With hands-on experience across Google, Meta, X, Reddit, LinkedIn, Taboola, and Microsoft Ads, I build and optimize full-funnel systems that attract, convert, and retain customers. Beyond campaign management, I design the infrastructure that powers performance — from custom tracking setups (GA4, GTM, Clarity, HubSpot) to automated lead workflows, CRMs, and email sequences that keep your pipeline running smoothly. What I bring: 📊 Cross-platform paid media strategy & optimization 🧠 Data-led decision-making & conversion-focused campaign structures ⚙️ CRM setup, automation, and lead-nurturing workflows ✉️ Email marketing & drip sequences 🎯 Advanced tracking, analytics & performance reporting I don’t guess — I plan, test, and scale based on data. Whether you’re aiming to improve ROAS, fix tracking issues, or build a marketing system that runs itself, I’ll create a strategy that delivers sustainable growth. Let’s build a marketing engine that works for you — not the other way around. 🚀

🇪🇸Punta Umbria, Spain$60/hr100% JSS5.00 (3)Since Jan 2021

Earnings and projects

MRR
$4.6k

Last 6 months ÷ 6

World#6,184 / 412k
🇪🇸Country#83 / 4,023
Revenue, last 30 days
$4.2k

Last 6 months: $28k

World#7,404 / 412k
🇪🇸Country#88 / 4,023
Total earnings
$63k

Billed in all: $69k

World#62,248 / 412k
🇪🇸Country#661 / 4,023
Per project
$7k

$7k in the last 6 months

World#24,226 / 412k
🇪🇸Country#262 / 4,023
Projects, last 6 months
4
0% fixed100% hourly
World#51,813 / 412k
🇪🇸Country#445 / 4,023
Projects in all
9

Across 13 contracts

15% fixed85% hourly
World#212,268 / 412k
🇪🇸Country#1,978 / 4,023

Earnings, last 30 days

$68.9k+$4.2k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$62.5k$65.0k$67.5k$70.0kOct 8Oct 23Nov 7

Skill rankings: #1 in 1 skill of 15

Rarest: top 0.31% in English, of 17,148. Ranked by MRR among everyone on Upwork with the skill.

  1. 1Taboola42 freelancers · 🇪🇸 #1Top 2%
  2. #4SEM Account Setup78 freelancers · 🇪🇸 #2Top 5%
  3. #5Social Media Advertising Tracking157 freelancers · 🇪🇸 #1Top 3%
  4. #13SEM Optimization264 freelancers · 🇪🇸 #1Top 5%
  5. #14German1,804 freelancers · 🇪🇸 #3Top 0.78%
  6. #37Meta Pixel1,020 freelancers · 🇪🇸 #2Top 4%
  7. #53English17,148 freelancers · 🇪🇸 #3Top 0.31%
  8. #123Google Tag Manager3,074 freelancers · 🇪🇸 #4Top 4%