Abi M.
Digital Marketing STRATEGIST | SEO, Content, Social Media & AI
I help businesses grow online through SEO, content marketing, email marketing, social media, and AI-powered workflows. With 5+ years of digital marketing experience, 6 industry certifications, and a 100% Job Success Score, I bring both the strategy and hands-on execution needed to keep your marketing organised, consistent, and results-focused. Whether you need SEO content that gets found on Google, email campaigns that nurture leads, social media content that builds your brand, or AI-powered workflows that make your marketing more efficient, I can help you plan it, execute it, and keep it moving. What I can help with: ⭐ SEO & Content Marketing: SEO-optimised blog and website content, content briefs, keyword research, content planning, and optimisation ⭐ AI-Powered Content Workflows: using AI tools such as ChatGPT and Claude to research, create, repurpose, optimise, and organise content while maintaining quality and brand voice ⭐ Email Marketing: email campaigns, newsletters, lead nurturing, content planning, and marketing automation ⭐ Social Media Marketing: content strategy, captions, content calendars, brand messaging, and audience-focused content ⭐ YouTube & Podcast Marketing: SEO titles and descriptions, show notes, chapters, content repurposing, Shorts/clip ideas, and audience growth ⭐ Marketing Automation & Workflows: helping streamline repetitive marketing and business processes using AI, automation tools, Airtable, Google Workspace, and other platforms ⭐ Data & Performance Reporting: turning campaign data into clear, actionable insights and recommendations ⭐ Project & Marketing Coordination: managing content, tasks, deadlines, communication, and deliverables from start to finish Certifications: 🥇 Digital Marketing Professional Certificate - Content Marketing Institute 🥇 Search Engine Optimization Professional Certificate - Moz 🥇 Email Marketing Professional Certificate - Intuit Mailchimp 🥇 Social Media Marketing Professional Certificate - Hootsuite 🥇 Generative AI for Marketing Professional Certificate - American Marketing Association 🥇 Generative AI for Marketing with Microsoft 365 Copilot - Microsoft I’m organised, detail-oriented, and comfortable working independently or as part of a team. I don't just use AI to generate content. I use it to work smarter, improve processes, and make marketing more efficient, while keeping strategy, creativity, and human judgement at the centre. If you're looking for a marketing partner who can think strategically, use AI effectively, stay organised, and consistently get things done, let's talk.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $16k
Billed in all: $76,076$76k
$2.3k in the last 6 months
Across 36 contracts
Earnings, last 30 days
Skill rankings: Top 3% in LinkedIn Marketing
Ranked by MRR among everyone on Upwork with the skill.
- #46Content Marketing Strategy1,307 freelancers · 🇵🇭 #3Top 4%🇵🇭#3 of 80
- #61LinkedIn Marketing1,819 freelancers · 🇵🇭 #5Top 3%🇵🇭#5 of 168
- #105Mailchimp2,594 freelancers · 🇵🇭 #16Top 4%🇵🇭#16 of 483
- #138AI Content Creation3,795 freelancers · 🇵🇭 #13Top 4%🇵🇭#13 of 292
- #233ChatGPT5,588 freelancers · 🇵🇭 #27Top 4%🇵🇭#27 of 1,094
- #404Generative AI5,038 freelancers · 🇵🇭 #4Top 8%🇵🇭#4 of 103
- #491Claude5,112 freelancers · 🇵🇭 #14Top 10%🇵🇭#14 of 335
- #515Email Marketing13,760 freelancers · 🇵🇭 #57Top 4%🇵🇭#57 of 2,670