Uzair S.
DTC Creative Strategist + Video Editor | Meta & TikTok Video Ads
June Win: One native video ad scaled to $260K+ in Meta ad spend and generated 7,000+ purchases in a single month. 🚨 ACCEPTING ONE BRAND IN AUGUST Research to Launch-Ready Video Ads Most of your ads die before they get a fair shot. The one that somehow works? You have no idea why, so you can't build another one like it. You launch 10 more. The algorithm ignores them. Budget burns. Creative fatigue sets in. Here’s why that’s happening now more than ever: Meta’s Andromeda algorithm has become so good at finding buyers. Audiences, bid caps, and detailed targeting don’t move the needle like they used to. Creative has become the biggest lever for scaling your account. So the brands winning right now aren't the ones with better media buyers. They're the ones with faster, insight-driven creative production systems. Teams that can launch 15–20 new concepts per week, iterate without losing the winning variable, and collapse the gap between research and execution. That’s exactly what I help you with. DIRECT-RESPONSE CREATIVE STRATEGY AND PRODUCTION - UNDER ONE ROOF 🎯 Creative Strategy - Concepts - Scripts I run end-to-end creative systems for DTC eCommerce brands scaling on Meta and TikTok. I dig through Amazon reviews, Reddit threads, TikTok comments, competitor ads, and the content your customers already watch to uncover: → The exact language your buyers use → Their pain points and desires → The alternatives they’ve already tried → The angles most likely to make them stop scrolling 🎬 Production I didn't start as a strategist. I spent 4 years as a direct-response video editor. Now I focus on strategy, research, and scripts, but I never left the edit bay. I have editors trained to my standard, in-house, to handle bigger volume and ship more ads in less time. Strategy and execution live in the same system. No briefing gap. No "that's not what I meant." No three rounds of revisions to land one ad. The insight that wins in research is the exact insight that hits the timeline. 🤖 AI-Assisted Production To keep up with the volume Meta demands, I use tools like Veo 3, Seedance, HeyGen, and ElevenLabs for realistic B-roll, voiceovers, and fast variations. Strategy and buyer psychology always come first. 👤 Who I Work With ✅Established eCommerce brands ready to scale past creative fatigue ❌ Dropshippers or brands without product-market fit. And if your product has below 4-star reviews, please fix the product first. What You Get → End-to-End Creative Production → Fast turnaround, no briefing-to-edit lag → Winner Iteration System → Algorithm-Scale Speed Next step Send me: → Your brand and monthly ad spend → How many new creative concepts you launch each week → Where you feel most stuck: research, hooks, production speed, or iteration → What "winning" looks like for you (target ROAS, revenue, or scale)
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $4.6k
Billed in all: $21,410$21k
$1.5k in the last 6 months
Across 59 contracts
Earnings, last 30 days
Skill rankings: Top 8% in Scriptwriting
Ranked by MRR among everyone on Upwork with the skill.
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