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Leopoldo F.
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Leopoldo F.

Certified Media Buyer on Meta, LinkedIn, Reddit, Twitter and Pinterest

Hi there! This profile wasn’t written by AI, it’s 100% me. I’m an Expert-Vetted, Top Rated Plus Paid Social Specialist, with hands-on experience managing up to $350K/month in ad spend. I've had the opportunity to work with some of the most recognizable brands across Canada and the U.S. I specialize in Meta, LinkedIn, TikTok, Pinterest, Reddit, and Twitter Ads, and I'm certified across Meta, LinkedIn, Pinterest, and Reddit. Here’s what I can help you with: ✅ Campaign Strategy – Translating your business goals into actionable ad strategies: funnels, objectives, budgets, bidding, audience targeting, and creative planning. ✅ Pixel Setup & CAPI – Setting up server-side tracking (via Google Tag Manager), conversion events, Google Analytics, and more for accurate performance measurement. ✅ Dashboard Setup – Building clean, insightful dashboards using Looker Studio for real-time reporting. ✅ Campaign Setup – From structuring campaigns to writing copy and choosing creatives. ✅ Monitoring & Optimization – Daily performance checks to catch anomalies early and ongoing weekly optimizations based on results. ✅ Reporting – Weekly performance breakdowns with clear insights and next steps. I also speak French and Spanish fluently, making communication with diverse teams and markets seamless. I can accept payment through either a retainer or an hourly rate. For hourly work, please refer to the following structure for ongoing contracts: Standard Rate (1–4 hrs/week): $100/hour 5–9 hrs/week: $80/hour 10–14 hrs/week: $65/hour 15–19 hrs/week: $50/hour 20+ hrs/week: $37.50/hour Regarding retainers, here are the fees PER ACCOUNT (OR PER PLATFORM), with an additional 50% charge per platform. Up to $2,000 Ad Spend: $550/month $2,001 – $3,000 Ad Spend: $600/month $3,001 – $5,000 Ad Spend: $750/month $5,001 – $10,000 Ad Spend: $1,000/month $10,001 – $20,000 Ad Spend: $1,500/month $20,001 – $50,000 Ad Spend: $2,000/month $50,001+ Ad Spend: Custom pricing (starting at $2,500/month) Let’s connect if you're looking for a performance marketer who knows the ins and outs of paid social, and gets results.

🇨🇦Laval, Canada$40/hr100% JSS4.96 (83)Since Feb 2021
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Earnings and projects

MRR
$2.4k

Last 6 months ÷ 6

World#17,948 / 412k
🇨🇦Country#402 / 7,133
Revenue, last 30 days
$4.4k

Last 6 months: $14k

World#7,025 / 412k
🇨🇦Country#205 / 7,133
Total earnings
$154k

Billed in all: $164k

World#22,707 / 412k
🇨🇦Country#542 / 7,133
Per project
$905

$889 in the last 6 months

World#131,577 / 412k
🇨🇦Country#2,401 / 7,133
Projects, last 6 months
16
50% fixed50% hourly
World#8,872 / 412k
🇨🇦Country#157 / 7,133
Projects in all
170

Across 194 contracts

53% fixed47% hourly
World#12,972 / 412k
🇨🇦Country#260 / 7,133

Earnings, last 30 days

$164k+$4.4k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$157.5k$160.0k$162.5k$165.0kOct 8Oct 23Nov 7

Skill rankings: Top 3% in LinkedIn Lead Generation

Ranked by MRR among everyone on Upwork with the skill.

  1. #12Snapchat Ads Manager156 freelancers · 🇨🇦 #2Top 8%
  2. #26Pinterest Ads Manager457 freelancers · 🇨🇦 #2Top 6%
  3. #34Reddit Marketing558 freelancers · 🇨🇦 #1Top 6%
  4. #58LinkedIn Campaign Manager902 freelancers · 🇨🇦 #4Top 6%
  5. #82Facebook Pixel Setup & Optimization1,163 freelancers · 🇨🇦 #1Top 7%
  6. #101LinkedIn Lead Generation3,817 freelancers · 🇨🇦 #3Top 3%
  7. #103TikTok Marketing2,601 freelancers · 🇨🇦 #3Top 4%
  8. #111TikTok Ad2,322 freelancers · 🇨🇦 #3Top 5%