Leopoldo F.
Certified Media Buyer on Meta, LinkedIn, Reddit, Twitter and Pinterest
Hi there! This profile wasn’t written by AI, it’s 100% me. I’m an Expert-Vetted, Top Rated Plus Paid Social Specialist, with hands-on experience managing up to $350K/month in ad spend. I've had the opportunity to work with some of the most recognizable brands across Canada and the U.S. I specialize in Meta, LinkedIn, TikTok, Pinterest, Reddit, and Twitter Ads, and I'm certified across Meta, LinkedIn, Pinterest, and Reddit. Here’s what I can help you with: ✅ Campaign Strategy – Translating your business goals into actionable ad strategies: funnels, objectives, budgets, bidding, audience targeting, and creative planning. ✅ Pixel Setup & CAPI – Setting up server-side tracking (via Google Tag Manager), conversion events, Google Analytics, and more for accurate performance measurement. ✅ Dashboard Setup – Building clean, insightful dashboards using Looker Studio for real-time reporting. ✅ Campaign Setup – From structuring campaigns to writing copy and choosing creatives. ✅ Monitoring & Optimization – Daily performance checks to catch anomalies early and ongoing weekly optimizations based on results. ✅ Reporting – Weekly performance breakdowns with clear insights and next steps. I also speak French and Spanish fluently, making communication with diverse teams and markets seamless. I can accept payment through either a retainer or an hourly rate. For hourly work, please refer to the following structure for ongoing contracts: Standard Rate (1–4 hrs/week): $100/hour 5–9 hrs/week: $80/hour 10–14 hrs/week: $65/hour 15–19 hrs/week: $50/hour 20+ hrs/week: $37.50/hour Regarding retainers, here are the fees PER ACCOUNT (OR PER PLATFORM), with an additional 50% charge per platform. Up to $2,000 Ad Spend: $550/month $2,001 – $3,000 Ad Spend: $600/month $3,001 – $5,000 Ad Spend: $750/month $5,001 – $10,000 Ad Spend: $1,000/month $10,001 – $20,000 Ad Spend: $1,500/month $20,001 – $50,000 Ad Spend: $2,000/month $50,001+ Ad Spend: Custom pricing (starting at $2,500/month) Let’s connect if you're looking for a performance marketer who knows the ins and outs of paid social, and gets results.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $14k
Billed in all: $163,912$164k
$889 in the last 6 months
Across 194 contracts
Earnings, last 30 days
Skill rankings: Top 3% in LinkedIn Lead Generation
Ranked by MRR among everyone on Upwork with the skill.
- #12Snapchat Ads Manager156 freelancers · 🇨🇦 #2Top 8%🇨🇦#2 of 8
- #26Pinterest Ads Manager457 freelancers · 🇨🇦 #2Top 6%🇨🇦#2 of 7
- #34Reddit Marketing558 freelancers · 🇨🇦 #1Top 6%🇨🇦#1 of 6
- #58LinkedIn Campaign Manager902 freelancers · 🇨🇦 #4Top 6%🇨🇦#4 of 28
- #82Facebook Pixel Setup & Optimization1,163 freelancers · 🇨🇦 #1Top 7%🇨🇦#1 of 8
- #101LinkedIn Lead Generation3,817 freelancers · 🇨🇦 #3Top 3%🇨🇦#3 of 22
- #103TikTok Marketing2,601 freelancers · 🇨🇦 #3Top 4%🇨🇦#3 of 39
- #111TikTok Ad2,322 freelancers · 🇨🇦 #3Top 5%🇨🇦#3 of 42