Dimitri S.

I don't burn budget chasing inflated CAC. I build diversified growth: organic and owned channels that lower paid dependency and keep working when ad costs spike. As a Fractional CMO, I own marketing strategy, execution and results across SEO, Google and Meta Ads, CRO and conversion-focused websites, and I'm accountable for the numbers. 100% Job Success | $100K+ Upwork Earnings | MBA | 10 yrs Growth Marketing & Conversion Design | Flexible across US/EU time zones Last projects: • Carlstone (DTC fashion): fixed broken unit economics - CAC ↓8x (€200+ → €25), conversion ↑5x • DTC apparel brand: ROAS 1.4 → 3.2 in 90 days, CAC −38% • Series A B2B SaaS: MQLs 14 → 39/month in 60 days, CAC payback 9 → 5 months • Miami service business (Google Ads): 354 leads at 25.78% conversion, $120 per booked customer, 3.95x ROAS • Parquet Service (local services): launched at €0 ad spend - €12K organic revenue in 90 days, +117% MoM • Interstate Moving: rebuilt the SEO channel after a technical failure wiped out 18 months of work - blended CAC $20 on a $2,500 AOV Why Work With Me ▪ MBA degree ▪ 10 years of experience across digital strategy, brand building, marketing leadership, SEO, paid acquisition, CRO, and UX ▪ $100K+ earned on Upwork with 100% Job Success Score ▪ 13 industry awards, including Awwwards Honors and Best Design Agency France 2022 ▪ Clients have included Morgan & Morgan, Deltec Bank, Umbraco and Phiston Technologies What I Do ▪ Marketing strategy & go-to-market ▪ Growth audits, CAC/LTV modeling, funnel analysis ▪ SEO: technical, content, local ▪ Paid acquisition: Google Ads, Meta Ads ▪ Conversion rate optimization (CRO) and A/B testing ▪ Conversion-focused websites and landing pages (WordPress, Webflow, Shopify) ▪ Marketing automation, email and retention ▪ KPI dashboards and executive reporting Who I Work With Service businesses, e-commerce and DTC brands, SaaS and B2B companies, marketplaces, healthcare and wellness: from funded startups that need a go-to-market to growing companies whose growth has stalled. Tech Stack GA4 · Google Tag Manager · Google Search Console · Semrush · Ahrefs · Triple Whale · Google Ads · Meta Ads · TikTok Ads · WordPress · Webflow · Shopify · HubSpot · Klaviyo · Make · Zapier · Claude · ChatGPT Let's see if there's a fit: send me your website and your goal for the next 90 days.