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Dan K.

Dan K.

Growth Systems Architect | Fractional CGO | Full-Cycle Growth Engineer

I specialize in designing full-cycle growth systems that turn early traction into predictable scale. Over the past several years, I’ve worked with startups and established companies across SaaS, AI, fintech, healthcare, and D2C, engineering acquisition and retention frameworks that produced measurable, compounding results. One of the platforms I worked with scaled from 500 users to over 13 million users after rebuilding their acquisition and product-market growth loops. Across multiple engagements, I’ve driven 1000%+ growth by restructuring positioning, funnel architecture, experimentation cycles, and lifecycle systems from the ground up. 𝗪𝗵𝗮𝘁 𝗺𝗮𝗸𝗲𝘀 𝗺𝘆 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵 𝗱𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁 𝗶𝘀 𝘁𝗵𝗮𝘁 𝗜 𝘁𝗿𝗲𝗮𝘁 𝗴𝗿𝗼𝘄𝘁𝗵 𝗮𝘀 𝗶𝗻𝗳𝗿𝗮𝘀𝘁𝗿𝘂𝗰𝘁𝘂𝗿𝗲. - Market positioning and ICP architecture - Acquisition channel modeling and performance instrumentation - Funnel experimentation and rapid iteration loops - Paid media systems across Meta, Google, LinkedIn, Reddit and more - Automation layers using n8n, Zapier, custom scripts, and AI agents - Lifecycle retention engines across email, CRM, and behavioral triggers - Organic growth through SEO and conversion-driven content systems Every company gets a custom-built growth engine aligned with its product mechanics and market constraints. I stay hands-on in execution, but the real value is the architecture behind it. Clients often bring me in when growth is inconsistent, CAC is rising, or messaging isn’t converting. I diagnose the structural bottlenecks, rebuild the system, and instrument it so decisions are driven by real feedback loops instead of guesswork. If you’re looking for someone to “run ads,” I’m probably not the right fit. If you need someone who can step in, analyze your entire growth stack, and build a repeatable scaling engine -- let’s talk. — Dan

🇺🇸San Francisco, United States$70/hr100% JSS5.00 (24)Since Feb 2021

Earnings and projects

MRR
$0

Last 6 months ÷ 6

World#27,150 / 412k
🇺🇸Country#5,924 / 62.1k
Revenue, last 30 days
$0
Total earnings
$135k

Billed in all: $141k

World#27,150 / 412k
🇺🇸Country#5,924 / 62.1k
Per project
$4.2k
Projects, last 6 months
0
World#209,850 / 412k
🇺🇸Country#27,405 / 62.1k
Projects in all
32

Across 33 contracts

24% fixed76% hourly
World#92,223 / 412k
🇺🇸Country#13,791 / 62.1k

Earnings, last 30 days

$141kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$138k$140k$142k$144kOct 8Oct 23Nov 7

Skills