Mathieu B.
Comedy-Trained Creative Strategist & Copywriter
🍌 I help brands make funnier ads that entertain without losing the product message. Recent results: 🏆 Migaku (language learning app): concepts and scripts across comedy skits, UGC product demos and native statics. Multiple ads still active months after launch. 🏆 Barrister & Mann: humor-led static ads that generated 11.44x and 13.25x ROAS on a test budget. 🏆 Won an argument with my therapist I spent years writing thousands of jokes as a professional comedy writer, then found out humor is pretty useful when you're trying to grab a buyer's attention. 🎭 Before marketing, I wrote comedy for: • The Daily Mash (UK) • Le Gorafi (FR) • The Hard Times (US) • Topito (FR) 📚 Published a humor book, performed a lot of stand-up, coached comedians, wrote podcast scripts, ... 🛍️ Brands I've worked with: • Migaku • Silvery • 900.care • Incfile (now Bizee) • Barrister and Mann • Bogey Bros “Why should I hire you, anyway? You have long hair and probably smell weird.” 💎"If there were a 6 Star possible I’d give that too - Mathieu has proven to be an essential part of our organization at a most critical stage, applying his unique blend of novel creativity, leadership and engaging writing style to go above and beyond the job description, yielding some incredible results. I only wish there were more freelancers like Mathieu!"💎
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2.7k
Billed in all: $60,188$60k
$454 in the last 6 months
Across 148 contracts
Earnings, last 30 days
Skill rankings: Top 10% in Joke
Ranked by MRR among everyone on Upwork with the skill.
- Joke29 freelancers · 🇧🇬 #1Top 10%🇧🇬#1 of 1
- #5Humorous Tone17 freelancers · 🇧🇬 #1Top 29%🇧🇬#1 of 1
- #37Humor Writing311 freelancers · 🇧🇬 #1Top 12%🇧🇬#1 of 2
- #43Speech Writing369 freelancers · 🇧🇬 #1Top 12%🇧🇬#1 of 1
- #173Instagram Story1,068 freelancers · 🇧🇬 #2Top 16%🇧🇬#2 of 3
- #454Scriptwriting3,377 freelancers · 🇧🇬 #2Top 13%🇧🇬#2 of 12
- #508Short Video Ad2,220 freelancers · 🇧🇬 #3Top 23%🇧🇬#3 of 4
- #807TikTok4,101 freelancers · 🇧🇬 #2Top 20%🇧🇬#2 of 14