Jake B.

I'm a graphic designer who also builds websites. Brand identity, print, presentations, campaign and digital design. Plus Webflow sites when a project needs one. Over a decade across design and digital, including three years on the brand team at Dyson. Most of the work I take on sits in one of three places: building or refining a brand, producing the design work that brand needs day to day, or designing and building the site it lives on. I don't just hand over assets, I build the system behind them, so things hold together wherever the brand shows up. --- Graphic design → Logo design and brand identity → Brand guidelines and asset systems → Print, packaging and POS artwork → Pitch decks and presentation design → Brochures, reports and editorial layout → Infographics and data visuals → Social and digital ad sets → Email design (Klaviyo, HubSpot) → Motion graphics and Lottie animation --- Digital & Webflow → Site planning — strategy, sitemap and wireframes → On-brand Figma design and prototyping → Custom Webflow website design and development → Figma → Webflow builds → CMS architecture and scalable page systems → Website redesigns and modernisation → Performance-optimised, responsive builds → SEO-ready structure and clean class systems --- How I work Structured and collaborative. Clear on scope from the start, clear on where things are along the way. You can expect: → Clear scope and expectations from day one → Honest timelines, mapped start to finish → Regular updates without being chased → Print-ready artwork that comes back right first time → Working files handed over, properly organised → Thoughtful design decisions backed by experience --- Background I hold a Degree and Master's in Graphic Design from the University of Portsmouth, and spent three years in the brand team at Dyson, making sure the brand was reproduced consistently around the world. Since then I've worked across branding, print, digital design and Webflow development, with established brands and fast-growing businesses including PLAE and Trü. Top Rated Plus on Upwork, with 100% job success across 50 projects and 2,000+ hours. --- Tools Illustrator | InDesign | Photoshop | After Effects | Premiere Pro | Figma | Webflow | Lottie | Klaviyo | HubSpot | Notion | Slack --- If you're looking for → A designer who can cover a range of work, without hiring a different freelancer each time → Someone who thinks in brand systems, not one-off assets → Artwork that arrives print-ready and on time → A reliable partner who communicates clearly Whether it's a single logo, an ongoing design retainer or a full site build, I'd be happy to talk through what you need.