Katherine R.
Digital Media Manager I Paid Media | Growth Hacker | Strategist
✅ +15 years of experience in global companies. ✅ Knowledge of Online and Offline media. ✅ Analytics, Digital Media, and Strategic Planning enthusiast ✅ Lifelong Learner. I can help you with: ✏️ Paid Media: Facebook Ads, Google Ads, Twitter Ads, Tik Tok Ads, Linkedin Ads. ✏️ Paid Media & Social Media Audit. ✏️Growth Hacking: Strategies, testing outcomes, and implementing solutions. ✏️ Data Analytics & Reporting: Google Analytics, Data Studio, Supermetrics. ✏️Tracking pixels | Conversion Tracking | Remarketing Last but not least ✏️ Marketing document translation: English - Spanish. ✏️Digital marketing class material development. 🛠 SEMRush, Google Analytics, Google Tag Manager, Google Data Studio, Shopify, Webflow, Hubspot, Leanplum, Branch, App Flyer, Vtex, Hype Auditor, Metricool, Screaming Frog, Hotjar, Power BI, Tableau, Zapier, Airtable, Notion, Jira, Trello, Slack, Microsoft Teams, Slack, Midjourney, Chat GPT, SpyFu, Similarweb, Bard. I am an advertising professional with 15 years of experience in global companies and account management, with knowledge of Online and Offline media. I have taken a course on Strategic Planning from the Miami Ad School and Service Design from Tecsup and UTEC, aimed at creating and optimizing the user experience. I consider that my experience over time and in various areas allows me to have a 360° vision thinking about each of the points of contact and assets of a brand. My lines of development are Analytics, Media, and Strategic Planning. I have worked with retailers, financial institutions, education, mass consumption, and automotive sectors, from branding campaigns, lead acquisition, search engine marketing, and app positioning to Ecommerce, being involved from the strategic planning to the implementation and analytics. I like to learn, and I am interested in topics related to project management and new work methodologies. And I would eventually also want to know about web and app design and development. I have been fully dedicated to retail and eCommerce shopping for the last three years, so I manage the digital ecosystem considerably.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $7.5k
Billed in all: $14,610$15k
$3.7k in the last 6 months
Across 3 contracts
Across 18 contracts
Earnings, last 30 days
Skill rankings: Top 7% in Twitter/X Marketing
Ranked by MRR among everyone on Upwork with the skill.
- #93Twitter/X Marketing1,321 freelancers · 🇪🇸 #3Top 7%🇪🇸#3 of 6
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- #516Google Tag Manager3,074 freelancers · 🇪🇸 #13Top 17%🇪🇸#13 of 43
- #634Webflow5,550 freelancers · 🇪🇸 #10Top 11%🇪🇸#10 of 47
- #721Facebook Ads Manager6,091 freelancers · 🇪🇸 #6Top 12%🇪🇸#6 of 63
- #824Google Analytics6,285 freelancers · 🇪🇸 #20Top 13%🇪🇸#20 of 80
- #1,124SEO Keyword Research10,852 freelancers · 🇪🇸 #21Top 10%🇪🇸#21 of 86
- #1,256Google Ads9,625 freelancers · 🇪🇸 #24Top 13%🇪🇸#24 of 127