Faishal M.

I’m Faishal, Brand Design Specialist and founder of Shaltype Co, a type foundry based in Indonesia. Over the past 8 years, I’ve specialized in building brand identities that are anchored in typographic precision, and unlike most brand designers, I design the letterforms myself. At Shaltype Co, I’ve designed and published 10+ commercial typefaces, from Gothic blackletter and retro display fonts to hand-lettered scripts, sold and licensed globally through MyFonts, Creative Market, and Creative Fabrica. My work has included hand-lettered badge artwork for PepsiCo’s “Chips & Sips Quarter” activation at Super Bowl LIX in New Orleans, a large-scale experiential marketing event — delivered on a tight turnaround, alongside dozens of independent brands and small businesses. When your project needs a logotype, wordmark, or visual identity that no one else has, something built specifically around who you are, that’s exactly what I do. Here’s what I can help you with: • Brand identity & visual identity systems • Custom logotype & wordmark design (hand-lettered or constructed) • Bespoke typeface or display font for your brand • Lettering for packaging, merchandise, and apparel • Typography direction and font pairing for brand guidelines My process is hands-on and collaborative. I start with your brief, understand the feeling you’re after, sketch by hand, and refine until every letterform is exactly right. Clients have called working with me “an absolute pleasure,” with one noting I “created a complete set of custom typography that perfectly captured the essence of the brand” and another praising a fast-turnaround PepsiCo project that “required a high-level of detail and illustration skills.” 100% Job Success Score across 74 completed projects. I respond quickly, communicate clearly, and deliver on time. If you want design built on genuine typographic craft — not templated, not borrowed — let’s talk.