Esther A.
Business & Partnership Development| Full-Cycle Sales| (B2B Sales&Tech)
I help B2B tech companies generate qualified pipeline, build strategic partnerships, run discovery calls, and convert opportunities into revenue. My experience spans the full sales cycle, including inbound and outbound prospecting, qualification, demos, objection handling, follow-up, and closing. I’ve worked with SaaS, AI, hospitality, travel technology, marketing, and B2B service companies across multiple markets. A few results I’m proud of -370+ demos booked across SaaS, AI, marketing, and travel technology offers -£500k+ qualified pipeline generated in 6 months for a marketing agency -Currently closing 50% on a $1k consulting offer -Identified, prospected, and secured a strategic partnership with a £1M+ annual revenue North American host agency. -Qualified and advanced prospects for £3.5k–£8k marketing services -Played a major role in getting an AI hospitality SaaS company acquire its first 50 hotel customers -Secured 17 strategic partners across the GCC region -Built partnerships across the Caribbean, African, Middle East and European markets What I can help you with: -B2B business development -Partnership development -Inbound lead management -Outbound prospecting -Outbound system setup and optimization -DM setting (Instagram, Facebook) -Lead qualification and triaging -Discovery and demo calls -Objection handling -High-ticket closing -CRM management (HubSpot, GoHighLevel, Pipedrive, and similar tools) -Pipeline management and deal progression -Go-to-market strategy and execution Industries I’ve worked in -AI & SaaS -Hospitality technology -Travel technology -Marketing agencies -B2B services I’ve worked in both early-stage and growth environments, where I was expected to generate opportunities, build partnerships, qualify enterprise accounts, and carry deals forward through the sales cycle. If you’re building a B2B tech product and need support with partnerships, inbound qualification, outbound prospecting, demos, or full-cycle business development, send me a message with your offer, ICP, and current sales challenge.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2.1k
Billed in all: $2,382$2.4k
$234 in the last 6 months
Across 10 contracts
Earnings, last 30 days
Skill rankings: Top 20% in Market Analysis
Ranked by MRR among everyone on Upwork with the skill.
- #24MarTech73 freelancers · 🇳🇬 #1Top 33%🇳🇬#1 of 1
- #30Demo Presentation113 freelancers · 🇳🇬 #2Top 27%🇳🇬#2 of 5
- #192Revenue Management523 freelancers · 🇳🇬 #18Top 37%🇳🇬#18 of 60
- #238Lead Qualification671 freelancers · 🇳🇬 #28Top 35%🇳🇬#28 of 67
- #257Go-to-Market Strategy820 freelancers · 🇳🇬 #10Top 31%🇳🇬#10 of 45
- #301Market Analysis1,500 freelancers · 🇳🇬 #12Top 20%🇳🇬#12 of 72
- #328Sales Strategy1,043 freelancers · 🇳🇬 #13Top 31%🇳🇬#13 of 38
- #475Inbound Inquiry1,295 freelancers · 🇳🇬 #24Top 37%🇳🇬#24 of 52