George K.

Amazon Growth and Marketplace Ops Lead | Listings, PPC, FBA Inventory

Amazon growth isn't just ads or copy. It's a system. I help brands grow revenue while protecting margin by combining conversion-first listings, disciplined PPC, and inventory planning that keeps you in stock without overbuying. I'm an operator, not an "ideas-only" consultant. I build the plan, execute the work, and set up an operating cadence your team can maintain. What I can do for you: -Listing optimization that improves ranking and conversion: keyword research, competitor gap analysis, titles, bullets, descriptions, backend terms, variation hygiene, and A plus direction -PPC cleanup and management: Sponsored Products, Brands, and Display, structure rebuilds, search term mining, negatives, budget pacing, placement strategy, and TACoS focus -FBA and FBM inventory planning: weeks of supply targets, seasonality factors, ship-by priorities, and excess inventory mitigation -Catalog and compliance problem solving: suppressed ASINs, restricted products, misclassification, documentation, appeals support, and Brand Registry workflows -Reporting that ties actions to outcomes: revenue, margin, ad efficiency, returns, inventory health, and cash impact Selected outcomes: -Drove peak-season Amazon growth +1,393% year over year through improved listing execution, in-stock management, and fulfillment reliability -Improved gross margin from 5% to 25% and reduced returns from 30% to 14% through tighter inventory, fulfillment, and forecasting controls -Rebuilt Walmart account health from suspension-risk to high-performance in 3 months by lifting on-time delivery, valid tracking, and cancellation performance -Reduced fulfillment costs 15% through dimensional-weight optimization across 100 plus SKUs How we start: -Send 1 to 3 ASINs and your top goal. I'll reply with a short opportunity map and the fastest path to measurable improvement. Industries: -CPG and grocery, fashion and apparel, lifestyle, beauty and cosmetics, health and wellness, home and kitchen, baby and kids, pet supplies Languages: -English and Spanish Core services: -Amazon listing overhaul and conversion uplift -Helium 10 keyword research and competitor gap analysis -PPC audits, cleanups, and ongoing management -FBA inventory forecasting, seasonality modeling, and restock cadence -Catalog hygiene and variation fixes, including flat files -Suppression and compliance support, including documentation and appeal prep -Executive dashboards and weekly scorecards tied to profit and cash flow Add-ons: -Shopify CRO: PDP cleanup, speed and UX improvements, upsell and cross-sell -Klaviyo lifecycle: welcome, browse, cart, post-purchase, winback, plus deliverability hygiene Ways to work together: -Quick Win Audit, fixed price: listing, PPC, and inventory review with prioritized action plan -Listing Overhaul, per ASIN or small set: keyword map, copy rewrite, backend terms, A plus brief, and image plan -PPC Cleanup, fixed price: structure, negatives, targeting, budgets, placements, and reporting template -Ongoing Growth Retainer: weekly execution across listings, ads, inventory, and reporting tied to profitability Tools: -Amazon Seller Central and Vendor Central, Helium 10, Shopify, Klaviyo, Google Sheets and Excel, GA4, Matrixify, Asana, Jira, Wrike. I use AI responsibly to accelerate research and production while preserving brand voice and compliance. Additional Services: -Amazon PPC -Amazon Listing Optimization -Amazon Seller Central -Amazon Vendor Central -Amazon FBA -Amazon SEO -Helium 10 -Keyword Research -Product Listing -Conversion Rate Optimization -Inventory Forecasting -Demand Planning -Walmart Marketplace -Shopify -Klaviyo -E-commerce Strategy -Marketplace Strategy -Google Sheets -Analytics and Reporting -Brand Registry