Hafeez M.

Most Amazon sellers don't need more traffic they need their advertising to make sense financially. If your ACoS keeps climbing, TACOS is getting out of control, or you're spending more on ads without seeing better profits, that's usually a sign that something in the account structure needs attention. I've spent the last 6+ years helping Amazon brands improve performance through Amazon PPC management, campaign optimization, listing optimization, and full Seller Central management. I've worked with 150+ brands and managed more than $10M in ad spend across the US, UK, EU, and Canadian marketplaces. A few recent wins: • Reduced ACoS from 45% to 17% while increasing monthly profit from $2K to $15K • Scaled revenue from £18.2K to £74.8K through PPC restructuring and optimization • Doubled CTR by aligning listings with advertising strategy • Improved profitability on high-spend accounts through campaign cleanup and budget reallocation My day-to-day work includes: • Amazon PPC & Amazon Advertising Management • Sponsored Products, Sponsored Brands, and Sponsored Display • Campaign Setup, Optimization, and Scaling • Amazon Seller Central Management • Amazon FBA & FBM Account Management • Listing Optimization & SEO Keyword Research • Product Launch and Ranking Strategies • Parent-Child Variations & Flat File Management • Account Health, Case Handling, and Brand Registry Support My approach is pretty straightforward. Before increasing budgets, I look at what's causing inefficiencies. Before trying to scale sales, I make sure the account is profitable. In many cases, a few structural changes inside campaigns, listings, or account setup can have a bigger impact than simply spending more on ads. I don't believe in set-it-and-forget-it campaigns. I stay focused on the numbers that actually matter, profitability, ACoS, TACOS, conversion rate, and long-term growth. If you're looking for someone who can manage Amazon PPC while also understanding the bigger picture inside Seller Central, feel free to reach out. I'd be happy to take a look at your account and see where the biggest opportunities are.