Katelyn N.

Specialized marketer in website management, digital products and ecommerce with a history of optimizing digital products, processes and content based on user feedback, analytics and A/B testing After 14 years, I've built my career by strengthening my marketing, ecommerce and digital product skills. With improvement in mind, I am committed to meeting the needs of stakeholders, implementing changes and making updates based on data to increase performance metrics. Over the years, I've developed a passion for meeting goals and influencing KPIs. I build relationships and partnerships with the people I work with by setting goals, offering ways to improve and making decisions based on logic and data. Throughout my career I've built my skills and honed in on these foundations: Web Analytics Search Engine Optimization (SEO) User Experience Content Management Systems (CMS) Email Marketing Digital Marketing During my formal education I studied Marketing, graduating from Sacred Heart University with a Master of Science in Digital Marketing and from Bryant University with a Bachelor of Science in Business Administration with a Marketing concentration. I value continued education and have participated in various certifications completed in 2024 such as Google Analytics through Skillshop and Mark Ritson's Mini-MBA in Marketing.