Muhammad K.

Top Rated Plus Amazon PPC & Retail Media Expert | 6+ Years Experience | Upwork Top Rated Plus | 2500+ Hours | 100% Job Success I help Amazon, Walmart, Target, and TikTok sellers scale profitably through advanced retail media advertising and conversion optimization. With 5+ years of direct execution experience, I offer a complete marketplace growth strategy, from product launches and PPC profitability to multi-market expansion and operational efficiency. I work closely with founders and brand teams as a long-term strategic partner, not a task-taker. My approach is fully data-driven, goal-backed, and centered around profitable outcomes. Core Expertise & Services Amazon Advertising (SP, SB, SD) → Campaign structure setup (Full-funnel: Prospecting → Ranking → Retargeting) → Daily optimization and wasted-spend reduction → Advanced keyword mining and negative targeting → Ranking acceleration on primary keywords to boost organic sales → Bid automation strategies aligned with profitability goals → Product lifecycle strategy (launch → grow → sustain) → TACOS-based decision frameworks and unit economics alignment Listing Optimization & Conversion Enhancement → SEO-rich titles, bullets, backend search terms → CRO-focused content based on buyer psychology → A/B testing on listing elements for continuous improvement → Image optimization feedback (infographics, lifestyle angles) → Brand story enhancements to build trust and increase CVR Product Launch Excellence → Pre-launch keyword mapping and rank capture execution → Tactical pricing + deals strategy for early boost → Inventory-aligned ad pacing to avoid stockouts → Review acceleration strategy with compliance-safe methods Business Analytics & Performance Reporting → Weekly / Monthly reports with a clear story and next steps → Detailed KPI dashboards tied to profitability outcomes → Custom insights for founders and business stakeholders Walmart Connect Ads Management → Sponsored Products campaign buildout and scaling → Keyword targeting and competitor positioning → Shelf visibility and ranking improvement strategy → Price and content alignment for better conversions → Retail media insights on customer behavior and ranking shifts Target Roundel (Target RMS) Retail Media → Audience-first campaign setup and refinement → Digital shelf growth strategy for key SKUs → Performance tracking and ROI optimization → Strong alignment with Target’s promotional windows Brand Registry, Protection & Compliance → Full Brand Registry process guidance → Protection from hijackers and unauthorized sellers → Counterfeit prevention and IP enforcement support Account Health Management → Policy compliance guidance and monitoring → Stranded inventory fix and suppressed listing recovery → Account reinstatement guidance (if required) → Operational support for FBA issues Inventory & Pricing Strategy → Forecasting and stock planning to protect revenue growth → Price elasticity testing for margin vs. volume balance → Overselling prevention with correct budget pacing → Buy Box control and fairness enforcement Multi-Marketplace Expansion → USA → Canada, UK/EU, Middle East expansion → Build International Listings (BIL) execution → Localization for different market audience behavior → Fulfillment + tax + operational guidance Vendor & Hybrid Models Support (1P + 3P) → Complete Amazon Vendor Central strategy → Profitability and trade term optimization → Hybrid scaling strategy where relevant Audit & Strategic Roadmaps → Full PPC + Listing + Operational audit → Growth opportunity discovery + profit leakage control → Clear action plan with timeline and priorities Results & Performance Examples → Tripled revenue for a jewelry brand within 60 days through PPC restructure → Reduced wasted ad spend by 35% for a supplements brand while maintaining revenue → Reached page-one ranking and profitable ACoS in highly competitive apparel niche → Successfully expanded multi-SKU brands into new international marketplaces → Delivered consistent monthly profitability improvements across multiple accounts Why Brands Work With Me → Performance-driven execution based on real business data → Fast communication, proactive updates, and a collaboration mindset → Ownership attitude, I manage ad spend as if it’s my own money → Long-term partnership for stable scale, not short-term hacks → Systems, documentation, and transparency at every step If you want real improvements in: → PPC performance and profitability → Ranking dominance and discoverability → Retail media expansion across Amazon/Walmart/Target → Listing quality and conversion rate → Operational foundation for scale You’re in the right place. Send a message with: → Marketplace(s) and category → Current revenue and monthly targets → Number of SKUs and fulfillment model → Key challenges you want solved I will review and provide a clear, professional action plan to grow your brand profitably.