Shaheen K.
Klaviyo Expert and Senior Lifecycle Strategist | DTC x Shopify
Klaviyo Expert and Senior Lifecycle Strategist with $10M+ revenue impact across 50+ DTC and B2B brands. Worked with 7-8 Figure Brands. Top Rated, 100% Job Success, 1,200+ hours on Upwork. I work as an email marketing manager, retention strategist, and customer journey expert for Shopify DTC brands and B2B companies, turning one-time buyers into repeat customers and cutting churn. I have worked both directly with brands and inside top email agencies: Chronos Agency (Singapore), where I led retention for fast-growing DTC brands, FunnelFix (Netherlands) as Klaviyo & ActiveCampaign specialist, and SharkScale, where I currently serve as Senior Klaviyo Specialist. Services I provide: Klaviyo & ActiveCampaign account setup, audit, and full account management Lifecycle flows: Welcome, Cart Abandonment, Post-Purchase, Winback, Replenishment Customer journey mapping and retention strategy Advanced segmentation (RFM, behavioral, engagement) and list health Technical deliverability: SPF, DKIM, DMARC, sender reputation, inbox placement Campaign management: strategy, copy, design, and 8–12 monthly sends A/B testing, CRO, and weekly reporting with revenue attribution Impact I have made: Veganic (DTC skincare): +28% retention revenue, +35% open rates through Klaviyo automation SimplyGood (eco DTC): led full retention strategy rebuilt core flows and lifted repeat purchase rate My Salah Mat (global education brand): built onboarding sequences across UK and Middle East markets B2B Rocket: managed 800+ mailboxes, increased cold-lead call bookings 40%, generated $240K Refreshed and Blessed: managed digital presence for 18+ months, grew web traffic 200X Currently at SharkScale and Senior Retention & Email Marketing Specialist at CaliberX. Certified: Klaviyo Product & Deliverability. Message me with your store link and current email revenue share. I will reply with two or three specific things I would fix first, free.
Earnings and projects
Last 6 months ÷ 6
Billed in all: $8,053$8.1k
Across 16 contracts