Salvatore P.

I build B2B outbound systems that help companies identify the right prospects, reach them at the right time, and turn outbound activity into a structured sales pipeline. I combine signal-based prospecting, strategic lead sourcing, cold email, LinkedIn outreach, and workflow automation to build repeatable outbound processes, not just lead lists or disconnected campaigns. WHAT I BUILD 1. ICP Research & Signal-Based Prospecting Ideal Customer Profile (ICP) definition and account segmentation Company research and buying-signal identification Hiring, growth, technology, and other relevant business signals Account prioritization and prospect qualification Contact sourcing and data enrichment 2. Outbound Strategy & Campaign Execution Cold email and LinkedIn outreach strategies Multichannel sequences and follow-up workflows Personalized messaging based on company research and relevant signals Campaign setup, testing, and performance optimization 3. Email Infrastructure & Deliverability Domain and mailbox planning SPF, DKIM, and DMARC configuration Email warm-up and sending infrastructure Deliverability monitoring and campaign readiness 4. CRM & Sales Automation HubSpot pipeline setup and organization Automated lead and deal creation Workflow automation using Make AI-assisted reply classification and CRM updates Cross-channel coordination and follow-up automation MY APPROACH I start with your target market and sales objectives, then build the sourcing methodology, prospecting workflow, messaging, outreach infrastructure, and CRM processes around them. My goal is to help you move from scattered prospecting activities to a structured, measurable, and scalable outbound system. TOOLS Prospeo · Apify · LinkedIn Sales Navigator · Smartlead · HeyReach · HubSpot · Make · ChatGPT If you need more than a list of leads, if you need an outbound system built around your business, let's discuss your goals and design the right approach. The result: a predictable B2B sales pipeline built to scale, without hiring a full sales team. Interested? Send me a message and I'll put together a Strategy Doc tailored to your business.