Rumel K.
Google Ads Expert | Lead Generation, PPC & Conversion Tracking
Struggling to generate qualified leads or profitable sales from Google Ads? I help businesses build, optimize, and scale PPC campaigns with a strong focus on conversions, tracking, and ROI. With 5+ years of hands-on experience, I’ve managed 500+ PPC campaigns across Google Ads, Meta, Microsoft/Bing, and other paid advertising platforms. My core focus is Google Ads — from campaign strategy and keyword research to conversion tracking, ongoing optimization, and performance improvement. 🎯 What I can help with: • Google Search, Display & Performance Max and Shopping campaigns • PPC campaign setup, management & optimization • Keyword & competitor research • Conversion-focused ad copy and campaign structure • Negative keyword & search term optimization • Lead generation and eCommerce campaigns • GA4, Google Tag Manager & Google Ads conversion tracking • Conversion tracking troubleshooting and QA • Landing page and funnel recommendations • Microsoft/Bing Ads and Meta Ads 🎯 My approach I don’t focus on clicks and traffic alone. I focus on generating the right traffic, tracking the actual conversions, and continuously optimizing campaigns based on real performance data. I’ve worked with businesses in industries including local services, home services, healthcare, dental, construction, skincare, eCommerce, and more. If you’re looking for someone to manage your Google Ads properly, improve tracking, reduce wasted ad spend, and generate better-quality leads or sales, I’d be happy to discuss your goals. 🎯 Skills & Experience Working hands-on with clients across skincare, home services, dental, construction, and eCommerce, I've: ➤ Increased sales by 25–80% ➤ Generated consistent local and online leads ➤ Reduced CPC & CPA significantly ➤ Improved conversion rates through optimization and tracking Tools: Google Ads Manager, GA4, Google Tag Manager, Facebook Ads Manager, Keyword Planner, and competitor research tools. 🔹 Core Services ✅ Google Ads Campaign Setup & Optimization ✅ Facebook & Instagram Ads Management ✅ Microsoft/Bing Ads & Yahoo Ads ✅ TikTok, Pinterest & LinkedIn Ads ✅ Conversion Tracking (GA4 + Tag Manager) ✅ Keyword Research & Competitor Analysis 🔹 Niche Expertise 𖤐 Local Service Businesses 𖤐 eCommerce Stores 𖤐 Lead Generation Campaigns 𖤐 Service-Based Businesses 𖤐 Medical Skin Care 𖤐 Construction 🔹 Google Ads Full-funnel strategy across Search, Display, and Performance Max — high-intent keyword research, competitor-based targeting, conversion-focused ad copy, remarketing, bidding strategies, negative keyword management, A/B testing, and weekly/monthly performance reports. 🔹 Meta Ads (Facebook & Instagram) Structured funnel campaigns (Awareness to Conversion), Pixel + event tracking, interest/behavior/custom audience research, retargeting, creative & audience A/B testing, and budget scaling based on winning campaigns. 🔹 Other Platforms (TikTok, LinkedIn, Pinterest, Bing) Multi-platform strategy with audience targeting, conversion tracking, competitor research, A/B testing, and transparent reporting from click to conversion. 🔹 Why Choose Me 𖤐 Deep research before launching any campaign 𖤐 Strong focus on ROI, not just traffic 𖤐 Data-driven decision making 𖤐 Long-term client relationships (6 months to 3+ years) 𖤐 Full-funnel strategy for beginners through scaling businesses 📩 Let's Work Together If you want profitable ads, quality leads, and real business growth, message me — let's discuss how I can help your business grow.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $910
Billed in all: $11,432$11k
$228 in the last 6 months
Across 6 contracts
Across 81 contracts
Earnings, last 30 days
Skill rankings: Top 29% in Advertising
Ranked by MRR among everyone on Upwork with the skill.
- #19Microsoft Advertising41 freelancers · 🇧🇩 #1Top 46%🇧🇩#1 of 3
- #92Tag Manager Setup245 freelancers · 🇧🇩 #24Top 38%🇧🇩#24 of 87
- #533Google Shopping1,118 freelancers · 🇧🇩 #25Top 48%🇧🇩#25 of 88
- #556Google Ads Audit1,171 freelancers · 🇧🇩 #65Top 47%🇧🇩#65 of 186
- #723Keyword Research1,930 freelancers · 🇧🇩 #70Top 37%🇧🇩#70 of 184
- #723Google Ads Account Management1,516 freelancers · 🇧🇩 #71Top 48%🇧🇩#71 of 203
- #772Advertising2,698 freelancers · 🇧🇩 #25Top 29%🇧🇩#25 of 95
- #875Ecommerce Marketing1,960 freelancers · 🇧🇩 #36Top 45%🇧🇩#36 of 100