Mariya K.
Social Media Manager | LinkedIn Content Strategist | B2B SaaS | Web3
I’m a Social Media Manager and LinkedIn Content Strategist helping founders, executives, and B2B SaaS companies turn their expertise into content that builds authority, grows the right audience, and creates inbound opportunities. Over the past 5+ years, my work has generated 1M+ organic impressions, reached 400K+ professionals, grown audiences by 10K+ followers, and helped clients generate 30–100+ inbound leads per month. A large part of my work is founder-led content. I help turn a founder’s experience, opinions, product knowledge, and day-to-day insights into a recognizable personal brand through positioning, thought leadership, ghostwriting, and consistent content. As a B2B Content Strategist, I work with both personal and company brands. I usually help with: → Founder & Executive LinkedIn Content → LinkedIn Content Strategy & Ghostwriting → Personal Branding & Thought Leadership → Social Media Management & Content Strategy → B2B SaaS & Web3 Content → Content Creation, Copywriting & Content Repurposing → SEO Content Writing & Long-Form Content → Content Calendars & Consistent Publishing → Audience Engagement & Community Growth → Performance Tracking & Content Optimization My experience spans B2B SaaS, AI, fintech, startups, Web3, crypto, and iGaming. These are often complex industries where strong content starts with understanding the founder, the product, the market, and what the audience actually cares about. I don’t believe founder content should sound like a marketing team pretending to be a person. My job is to understand how you think, find the strongest ideas in what you already know, and turn them into content that still sounds like you. I can handle the full process: research, positioning, interviews, content ideas, writing, publishing, engagement, repurposing, and performance analysis, so you don’t need to spend hours every week managing content yourself. 50+ projects delivered. 5+ years of experience. If you want to build a stronger founder brand or turn your company’s expertise into content that drives attention, authority, and conversations, send me a message.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $42k
Billed in all: $139,691$140k
$1.5k in the last 6 months
Across 31 contracts
Across 81 contracts
Earnings, last 30 days
Skill rankings: Top 0.27% in Social Media Management
Top 1% in 18 of 20 skills, ranked by MRR among everyone on Upwork with the skill.
- #4LinkedIn Profile Creation583 freelancers · 🇺🇦 #1Top 0.69%🇺🇦#1 of 4
- #10LinkedIn3,309 freelancers · 🇺🇦 #1Top 0.30%🇺🇦#1 of 32
- #13Social Media Marketing Strategy2,317 freelancers · 🇺🇦 #2Top 0.56%🇺🇦#2 of 45
- #25Social Media Strategy2,932 freelancers · 🇺🇦 #1Top 0.85%🇺🇦#1 of 20
- #32Market Research8,410 freelancers · 🇺🇦 #1Top 0.38%🇺🇦#1 of 98
- #33Social Media Content8,642 freelancers · 🇺🇦 #2Top 0.38%🇺🇦#2 of 107
- #36Social Media Content Creation8,420 freelancers · 🇺🇦 #2Top 0.43%🇺🇦#2 of 86
- #41Content Creation11,949 freelancers · 🇺🇦 #1Top 0.34%🇺🇦#1 of 121