Saif Ullah Tariq B.

Your ad budget should be generating revenue, not disappearing into reach, impressions, and vanity metrics that never turn into sales or leads. I'm a Meta Certified Facebook & Instagram Ads Expert with 6+ years of experience building and scaling profitable campaigns for e-commerce, coaching, real estate, law firms, home improvement, and B2B/B2C brands across the US and beyond. Most ad managers launch a campaign and wait. I do the opposite. I audit what's broken, rebuild the structure, test what actually moves the needle, and scale what proves it can work. I don't just "run ads." I build revenue-focused campaigns backed by data, strategy, testing, and continuous optimization. I work with businesses that have outgrown boosted posts, guesswork targeting, and basic campaign management. What I Handle 1. Meta Ads Strategy & Campaign Management — Lead generation, conversions, retargeting, scaling, and ongoing optimization. 2. Meta Business Manager Setup — Business portfolios, ad accounts, Facebook Pages, Instagram, domains, permissions, and account structure. 3. Meta Pixel & Conversions API (CAPI) — Installation, verification, event configuration, and troubleshooting across Shopify, WordPress, and custom websites. 4. A/B Testing — Testing creatives, copy, audiences, offers, and different campaign approaches based on performance data. 5. Retargeting & Lookalike Audiences — Building campaigns for website visitors, customers, engaged users, leads, and other valuable audiences. 6. Competitor Analysis — Researching competitors, offers, messaging, positioning, and opportunities for differentiation. 7. Account Recovery & Troubleshooting — Ad account restrictions, disabled accounts, Business Manager issues, Pixel problems, tracking issues, and other Meta-related problems. Real Results, Real Budgets - 8.22x ROAS — 2,760 purchases and $194,172 in tracked purchase value from $23,611 in ad spend. - 5.91x ROAS — $298,834 in purchase value from a single e-commerce account. - 4.49x ROAS — Rebuilt a stagnating account that generated $211,088 in sales from 3,183 purchases in 3 weeks. - 10,000+ leads generated across lead-generation campaigns, including 3,567 leads at $0.70 per lead and 2,970 leads at $0.77 per lead. - 265 booked appointments for a law firm. - $4.3M in tracked sales for a Shopify store across 59,000+ orders. - 22x ROAS for a clothing brand in under 2 months. - 1,200% business growth for a US-based law firm by significantly reducing lead costs. - 100+ Meta Business Manager setups and account-related projects completed. These are campaigns run with real budgets and real businesses. I can also provide relevant screenshots and campaign data when discussing a project. A Few Things Before You Reach Out I prefer fixed-price projects over hourly engagements. I work best with clients who are serious about growth, understand that successful advertising requires testing, and are prepared to invest in the process. I don't work with businesses in: Astrology, Adult Content, Casinos, Dating, Alcohol, Drugs, Mortgage, Loans, Insurance, Trading, or Music and Dance. We're a good fit if you want someone who takes ownership of your Meta Ads, communicates clearly, analyzes the numbers, and continuously looks for ways to improve performance. We're not a good fit if you're looking for the cheapest option or someone to simply launch campaigns and leave them running. If you've read this far, send me a message with a brief overview of your business, what you're currently doing with Meta Ads, and what you're trying to achieve. I'll ask the right questions, give you an honest assessment, and if I believe I can help, we can get started. Best, Saif Meta Certified Facebook & Instagram Ads Expert