Jack G.

Most of the businesses I work with have the same two problems: their social media is inconsistent, and the admin behind it eats hours nobody has. I fix both. SOCIAL MEDIA AND CONTENT I've run social media and content for brands in Ireland, the UK and the US since 2022. That includes a food-education brand whose Instagram grew 21% to 14.2k followers in a year, a multi-location restaurant group, and SEO-led content that took a vacation-rental business to 6,000 monthly organic visitors in its peak season. I plan the calendar, write the posts, design carousels and produce short-form video: motion-graphic Reels with voiceover, made without a film crew, so you get more content for the same budget. AI AUTOMATION FOR THE BUSINESS BEHIND THE POSTS I build the internal tools that take repetitive work off a team: dashboards that pull your analytics, ad spend, CRM, reviews and competitor activity into one view of where customers drop off; automated weekly checks that remind people and escalate when something is missed; spend tracking reconciled against your accounting software; and AI workflows that turn messy documents into finished ones, so work that used to go to an outside supplier gets done in-house. I build these myself with AI tools, so you get something that works, documented, that your team can run without me. HOW I WORK • I start with what you already have and where the hours go. • I pick the few changes that make the biggest difference and do those first. • Everything stays in your accounts, with a short handover. • I report on numbers that matter to your business, not vanity metrics. BA in Business Marketing, Maynooth University. Native English speaker, UK hours with good overlap for US East Coast clients. If that sounds useful, send me a message here on Upwork with what you're working on.