John L.
Fractional Head of Marketing | B2B Tech, Startups, & Nonprofits
Hi! I'm Austin. I’ve led marketing departments for multiple pre-Series A startups across Asia, Europe, and the US, most notably helping raise USD 15 million in Series A funding for a B2B tech and services firm based in Singapore. If you need someone who can help refine your brand positioning, bring clarity to complex ideas, and build a marketing team + strategies that drive early-stage growth, I can serve as your fractional Head of Marketing for 1–3 days per week. IDEAL CUSTOMER PROFILE Early-stage (pre-series A) B2B tech/services, <100 employees, who have built a great product but haven’t reached large distribution yet. Your team is struggling to get the product in front of customers, feeling investor pressure, and scared they won’t be able to hit their numbers. I will help you: 1. Nail down your brand messaging and positioning 2. Identify growth hacking opportunities to reach your audience 3. Convert them into paying customers -- P.S. In addition to my marketing career, I also hold an M.A. in International Relations and Economics from Johns Hopkins University SAIS (DC & Europe campuses). I particularly enjoy working with brands focused on social impact and/or economic development.
Earnings and projects
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